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Abstrak :
[Telephone surveying is the most often applied mode of data collection in Europe. That implies a need for methodological knowledge on this topic. However, technical conditions are changing rapidly and the challenge for survey researchers to stay up-to-date is immense. For instance, landline and mobile phone coverage have extremely changed in the last time. Along with the rising number of so-called "mobile-onlys", this particular field of telephone survey research becomes more and more important. This book concentrate on the latest developments and trends in landline and mobile phone surveys in Europe., Telephone surveying is the most often applied mode of data collection in Europe. That implies a need for methodological knowledge on this topic. However, technical conditions are changing rapidly and the challenge for survey researchers to stay up-to-date is immense. For instance, landline and mobile phone coverage have extremely changed in the last time. Along with the rising number of so-called "mobile-onlys", this particular field of telephone survey research becomes more and more important. This book concentrate on the latest developments and trends in landline and mobile phone surveys in Europe.]

Abstrak :
Determining the need for a survey is a struggle most training professionals have faced. This Infoline takes some of the guesswork out of the process by helping you determine when to conduct a survey, what type of survey to use, whom to survey, what to ask, and how to get needed information. The issue covers face-to-face interviews, telephone interviews, written questionnaires, and electronic surveys.