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"As human beings, we are fascinated by what makes us tick. We know that nature gave us certain biological appetites to ensure our survival, among those the need for water, food, sex, and love, but meeting these alone is not enough to ensure happiness. Scientists, and now managers, are realizing that people have a biological need to experience social rewards like praise, the thrill of innovation, and the satisfaction of acquiring new skills. To succeed, every manager needs to realize that work must provide more than just a paycheck and that quenching these social appetites is the key to creating passionate emloyees whose productivity blows away the bottom line. Primal Management is the first book to bring together the five impulses at the core of human motivation (innovation, competency, attaining goals, cooperation, and self-protection). It reveals that to drive employees, the workplace has to satisfy these appetites, and offers practical tips on how to do it and metrics for measuring success. Respected consultant Paul Herr explodes the myth that emotions have no place on the job and explores how this belief actually harms employee performance. Using examples of companies that have benefited from the principles of primal management, he shows how businesses can measure their emotional health, address areas where they don't engage employees, and increase productivity by boosting the emotional paycheck. Based on groundbreaking scientific research, this book will change the way we inspire our people and show how fulfilled employees lead to incredibly profitable businesses."

"For hundreds of years people have debated what a human is. Some claim humans are those with human DNA. Some claim humans are those with certain traits like rationality. Others say humans are those who are made in the image of God. Scholars in this debate think that if society accepts the wrong definition of a human, people will look at their neighbor as more of an animal, object, or machine-making maltreatment more likely. Despite their seriousness, these claims have never been empirically investigated. This book focuses on human rights as exemplary treatment, and shows that the definitions of a human promoted by biologists and philosophers actually are associated with less support for human rights. Those members of the public who agree with these definitions are less willing to sacrifice to stop genocides, and are more supportive of buying organs from poor people, experimenting on prisoners against their will, torturing people to potentially save lives, and having terminally ill people commit suicide to save money. It appears that the critics are right. However, few Americans agree with these definitions of a human, and looking at how most of the public defines a human, we see a much more nuanced picture, and the presently dominant definitions of a human are unlikely to lead to human rights abuses. Therefore, the critics are right about the definitions of a human promoted by academic biologists and philosophers, but because few Americans agree with these views, concern about widespread maltreatment is overblown."

"This volume gives evidence for the unity of knowledge in evolutionary biology, the evolutionary social sciences, and the evolutionary humanities. It contains 14 separately authored essays, a foreword by Alice Dreger, a theoretical introduction by Joseph Carroll, and afterwords by David Sloan Wilson and Jonathan Gottschall. Edward O. Wilson, Christopher Boehm, Herbert Gintis, Michael Rose, and Henry Harpending discuss human social evolution. Barbara Oakley integrates psychology and engineering. Dan P. McAdams delineates a model of human identity, and Carroll and his collaborators use a similar model for a quantitative study of Victorian novels. Ellen Dissanayake and John Hawks probe the mystery behind the markings ancient humans made on stones. Brian Boyd uses cognitive psychology to analyze poetry and comics. Catherine Salmon and Mathias Clasen use evolutionary psychology to explain salient genres of popular culture: horror fiction, professional wrestling, romance novels, and male adventure novels."