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"Dalam Undang-Undang Kesehatan tahun 2009 disebutkan bahwa fasilitas pelayanan terdiri atas pelayanan kesehatan perorangan dan pelayanan kesehatan masyarakat. Hal tersebut juga didukung dalam SKN 2012 bahwa upaya kesehatan dibagi menjadi 2 bagian utama yaitu pelayanan kesehatan perorangan dan pelayanan kesehatan masyarakat. Di Indonesia perbedaan antara Upaya Kesehatan Masyarakat (UKM) dan Upaya Kesehatan Perorangan (UKP) belum dijabarkan dengan jelas.Tujuan dari penelitian ini adalah diketahuinya tingkat pengetahuan tenaga kesehatan di Puskesmas Bogor Timur terkait Upaya Kesehatan Masyarakat (UKM) dan Upaya kesehatan Perorangan (UKP) berdasarkan SKN 2012. Penelitian ini adalah penelitian kualitatif dengan menggunakan teknik wawancara mendalam dan focus group discussion dalam pengambilan data primer. Data diperoleh dari 17 informan yang merupakan penanggung jawab program kesehatan di Puskesmas Bogor Timur Kota Bogor.Hasil penelitian ini adalah bahwa tingkat pengetahuan tenaga kesehatan mengenai UKM dan UKP masih rendah. Para tenaga kesehatan lebih mengetahui mengenai UKM dibandingkan UKP. Tenaga kesehatan mengelompokan UKM dan UKP berdasarkan sasaran, tujuan kegiatan, peran serta masyarakat, personel pelaksana dan lokasi pelaksanaan kegiatan. Para tenaga kesehatan juga tidak tahu adanya peraturan perundangan mengenai UKM dan UKP. Berdasarkan penelitian ini disarankan agar pemerintah pusat dan pemerintah daerah lebih mensosialisasikan peraturan perundangan yang baru pada semua tenaga kesehatan dan kepada para tenaga kesehatan diharapkan agar dapat mempelajari mengenai peraturan perundangan yang baru karena peraturan perundangan secara tidak langsung berhubungan dengan pekerjaan.

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In the Health legislation in 2009 that the facilities services consist of personal health services and community health. It also supported in the National Health System in 2012 that health efforts are divided into two main parts: the personal health services and community health services. In Indonesia, the difference between personal and community health care efforts have not been clearly defined.The purpose of this research is to know the level of knowledge of health workers at Puskesmas Bogor Timur about personal and community health care efforts based on SKN 2012. This study is a qualitative study using in-depth interview techniques and focus groups in primary data collection. Data were obtained from 17 informants who are in charge of health programs in Puskesmas Bogor Timur.The results of this study is that the level of knowledge of health professionals about personal and community health care efforts is low. The health workers more aware of the efforts of personal health compared the efforts of community health. Health workers classify the efforts of community health and personal health effort based on the goals, objectives activities, community participation, location of implementation activities. The health workers also were unaware of the laws and regulations concerning community health efforts and the efforts of personal health. Based on this research, it is recommended that the Central Government and local governments more to socialize a new legislation on the regulation of all health workers and the health workers are expected to be able to learn more about the new legislation because the legislation regulations legislation indirectly relate to the job."

"A comprehensive guide to effective strategic management of health care organizations. Strategic Management of Health Care Organizations provides essential guidance for leading health care organizations through strategic management. This structured approach to strategic management examines the processes of strategic thinking, consensus building and documentation of that thinking into a strategic plan, and creating and maintaining strategic momentum all essential for coping with the rapidly evolving health care industry. Strategic Management of Health Care Organizations fully explains how strategic managers must become strategic thinkers with the ability to evaluate a changing industry, analyze data, question assumptions, and develop new ideas. The book guides readers through the strategic planning process demonstrating how to incorporate strategic thinking and create and document a clear and coherent plan of action. In addition, the all-important processes of creating and maintaining the strategic momentum of the organization are fully described. Finally, the text demonstrates how strategic managers in carrying out the strategic plan, must evaluate its success, learn more about what works, and incorporate new strategic thinking into operations and subsequent planning. This strategic management approach has become the de facto standard for health care management as leadership and strategic management are more critical than ever in coping with an industry in flux. This book provides heath care management students as well as health care administrators with foundational guidance on strategic management concepts and practices, tailored to the unique needs of the health care industry. Included are a clear discussion of health services external analysis, organizational internal analysis, the development of directional strategies, strategy alternative identification and evaluation, and the development and management of implementation strategies providing an informative and insightful resource for anyone in the field. This new eighth edition has been fully updated to reflect new insights into strategic thinking, new methods to conceptualize and document critical environmental issues, practical steps for carrying out each of the strategic management processes, industry and management essentials for strategic thinkers, and new case studies for applying the strategic management processes. More specifically, readers of this edition will be able to: Create a process for developing a strategic plan for a health care organization. Map and analyze external issues, trends, and events in the general environment, the health care system, and the service area. Conduct a comprehensive service area competitor analysis. Perform an internal analysis and determine the competitive advantages and competitive disadvantages. Develop directional strategies. Identify strategic alternatives and make rational strategic decisions for a health care organization. Develop a comprehensive strategy for a health care organization. Create effective value-adding service delivery and support strategies. Translate service delivery and support plans into specific action plans. The health care industrys revolutionary change remains ongoing and organizational success depends on leadership. Strategic management has become the single clearest manifestation of effective leadership of health care organizations and the strategic management framework strengths are needed now more than ever. The Strategic Management of Health Care Organizations provides comprehensive guidance and up-to-date practices to help leaders keep their organizations on track"