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"The American consumer is bombarded with commercials and ads promoting the latest products "guaranteed" to produce a sleeker, younger appearance and new procedures that promise to end wrinkles and other unsightly skin problems. But how can you determine which are actually good and worthwhile, which are truly worthless and downright bad? Nelson Lee Novick, M.D., a nationally recognized dermatologist, provides answers to these and a great many other questions in his medically based, straightforward, practical guide to achieving healthier, younger-looking skin safely."

"The American consumer is bombarded with commercials and ads promoting the latest products "guaranteed" to produce a sleeker, younger appearance and new procedures that promise to end wrinkles and other unsightly skin problems. But how can you determine which are actually good and worthwhile, which are truly worthless and downright bad? Nelson Lee Novick, M.D., a nationally recognized dermatologist, provides answers to these and a great many other questions in his medically based, straightforward, practical guide to achieving healthier, younger-looking skin safely."

"From diet to peels-a complete picture. A skin-care expert and a medical writer provide readers with a lifelong plan for good skin. With advice for everyone from teens to seniors, they cover such topics as the importance of diet, exercise, and water intake; which "cosmeceuticals" and pharmaceuticals really work; and treatments for problems such as aging, sun damage, acne, pregnancy masks, menopause, rosacea, and more."

"Scientific understanding of the ageing process has developed rapidly and non-surgical therapies have appeared on the market in ever-increasing numbers. This consumer guide describes how to achieve and preserve a more youthful-looking face by using non-surgical techniques."

"Skin problems including ageing, cause more distress than almost any other condition."

"ABSTRAKBeyond merupakan sebuah brand yang memproduksi produk kecantikan dan perawatan tubuh asal Korea Selatan yang terbentuk pada tahun 2005. Hingga saat ini, Beyond sudah membuka cabangnya di 7 negara lain, termasuk di Indonesia. Beyond resmi hadir di Indonesia pada bulan Juni 2014. Meskipun sudah memiliki 9 Cabang di Indonesia dan tersebar di 5 kota, berdasarkan hasil penelitian yang dilakukan kepada 53 wanita berumur 17 hingga 35 tahun, hanya 32.1% yang mengetahui keberadaan Beyond sebagai brand kecantikkan dan perawatan tubuh asal Korea Selatan yang ada di Indonesia. Oleh karena itu, Beyond membutuhkan program special event untuk meningkatkan brand awareness khalayak sasarannya. Program yang ditawarkan adalah special event yang berisi beauty workshop dan mini exhibition, lomba pada Instagram agar lebih dekat dengan publik, melakukan publikasi acara (melalui media sosial, adlibs radio, e-banner beauty blogger, penempelan poster ke beberapa universitas), mengundang media massa untuk hadir dan meliput acara, serta memberikan press release kepada media massa.

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ABSTRACTBeyond is brand of beauty and body care product from South Korea that established in 2005. Until now, Beyond already established in other 7 countries, including Indonesia. Beyond came to Indonesia in June 2014. Although Beyond already has 9 branches that spread out in 5 cities in Indonesia, based on a survey of 53 people with a range of age from 17th to 35th years old, only 32.1% that knew Beyond as a brand of beauty and body care product that exist in Indonesia. Therefore, Beyond needs special event program in order to increase their target audiences brand awareness. Programs that offered to Beyond are special event that consist of beauty workshop and mini exhibition, Instagram contest to engage the public, event publication (through social media, adlibs radio, e-banner beauty blogger, attachment of posters at some universities), inviting mass media to come and cover the event, also spread the press release to the mass media."

"Buku ini merupakan kumpulan makalah simposium tentang "Skin and Genetikal care yang membahas bidang kesehatan kulit dan kelamin sejak bayi hingga remaja. Dalam keseharian dan bermacam produk perawatan kulit dan genital banyak di pasaran. Apakah produk tersebut baik atau cocok untuk bayi dan anak, sehingga kepedulian masyarakat akan perawatan kesehatan kulit dapat terkontrol."