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Ditemukan 76363 dokumen yang sesuai dengan query
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Dafania Valentine
"Perkembangan teknologi telah memberikan kemudahan bagi sejumlah pihak, salah satunya dalam membangun hubungan pelanggan. Hubungan pelanggan dapat dibangun serta dipelihara melalui sistem yang terintegrasi antara CRM dan AI. Keduanya memberikan solusi bagi perusahaan maupun institusi lainnya untuk memperoleh data serta memenuhi kebutuhan pelanggan. Oleh sebab itu, tulisan ini ingin melihat efektivitas penggunaan CRM dan AI dalam mengelola pelanggan yang bertujuan untuk mengetahui kebutuhan maupun perilaku para pelanggannya. CRM yang telah terintegrasi oleh AI, memberikan manfaat yang besar dibandingkan CRM tradisional. Atas manfaat yang diperoleh, CRM yang terintegrasi dengan AI sangat membantu perusahaan dalam efisiensi waktu maupun biaya serta efektivitas dalam pemenuhan kebutuhan pelanggan serta penyelesaian permasalahan yang sedang dihadapi. Dengan demikian, penggunaan CRM dan AI secara bersamaan dinilai lebih efektif dibandingkan dengan CRM tradisional.

Technological developments have made things easier for several parties, one of which is building customer relationships. Customer relationships can be built and maintained through an integrated system between CRM and AI. Both provide solutions for companies and other institutions to obtain data and meet customer needs. Therefore, this paper wants to see the effectiveness of using CRM and AI in managing customers to know the needs and behaviors of customers. CRM that has been integrated with AI provides great benefits compared to traditional CRM. Due to the benefits obtained, CRM integrated with AI helps companies in terms of time and cost efficiency as well as effectiveness in meeting customer needs and resolving the problems they are facing. Thus, using CRM and AI together is considered more effective than traditional CRM."
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023
MK-pdf
UI - Makalah dan Kertas Kerja  Universitas Indonesia Library
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Winston, Patrick Henry
Reading: Addison-Wesley, 1993
006.3 WIN a
Buku Teks SO  Universitas Indonesia Library
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Andrew, A.M.
[Place of publication not identified]: Abacus Press, 1983
006.3 AND a
Buku Teks SO  Universitas Indonesia Library
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Rich, Elaine
New York: McGraw-Hill, 1983
006.3 RIC a
Buku Teks SO  Universitas Indonesia Library
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Winston, Patrick Henry
Massachussets: Addison-Wesley Publishing Comp., 1984
006.3 WIN a
Buku Teks SO  Universitas Indonesia Library
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Winston, Patrick Henry
Massachussets: Addison-Wesley Publishing Comp., 1977
006.3 WIN a
Buku Teks SO  Universitas Indonesia Library
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Rich, Elaine
New York: McGraw-Hill, c1991
006.3 RIC a
Buku Teks SO  Universitas Indonesia Library
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Sandi Setiawan
Yogyakarta: Andi, 1993
001.535 SAN a
Buku Teks SO  Universitas Indonesia Library
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Rich, Elaine
New Delhi: Tata McGraw-Hill, 2009
006.3 RIC a
Buku Teks  Universitas Indonesia Library
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Pavon, Juan, editor
"This book constitutes the refereed proceedings of the 13th Ibero-American Conference on Artificial Intelligence, IBERAMIA 2012, held in Cartagena de Indias, Colombia, in November 2012. The 75 papers presented were carefully reviewed and selected from 170 submissions. The papers are organized in topical sections on knowledge representation and reasoning, information and knowledge processing, knowledge discovery and data mining, machine learning, bio-inspired computing, fuzzy systems, modelling and simulation, ambient intelligence, multi-agent systems, human-computer interaction, natural language processing, computer vision and robotics, planning and scheduling, AI in education, and knowledge engineering and applications.
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Berlin : Springer-Verlag, 2012
e20406313
eBooks  Universitas Indonesia Library
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