Breast milk is the best nutrition for babies aged 0-6 months because it contains all the elements of nutrients needed for the growth and development of infants. But not all mothers realize it, this is evidenced by the low rate of exclusive breastfeeding. Factors affecting maternal readiness are attachment between mother and fetus (attachment) and confidence (self-efficacy). Interventions given to solve these nursing problems are belly rubs massage. Belly rub massage is a gentle touch on the abdomen that serves to relax and improve bonding with the fetus. This study aims to analyze nursing care in third trimester pregnant women by applying belly rubs massage to improve bonding with the fetus and breastfeeding readiness. The method used is case study. This belly rubs massage intervention is given for 5 days. The results obtained were measured through pre and post intervention there was an increase in attachment by 22.6% and an increase in self-efficacy by 40%. Based on this belly rubs massage intervention in pregnant women trimester is not effective to increase the bond between mother and fetus and increase readiness to breastfeed.
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