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Tingginya pertumbuhan pengguna internet dan smartphone di Indonesia berdampak pada munculnya berbagai perusahaan start up digital. Inovasi yang mereka tawarkan telah banyak mengubah kebiasaan masyarakat, salah satunya adalah kebiasaan berdonasi secara daring. Walaupun demikian, wakaf, sebagai salah satu bentuk donasi dalam agama Islam belum banyak diminati oleh masyarakat. Platform digital wakaf yang telah tersedia dirasakan belum berhasil membudayakan wakaf khususnya pada generasi Milenial yang akan  mendominasi 70% angkatan kerja di Indonesia pada 2020-2030. Penelitian ini mencoba menjelaskan faktor-faktor yang mempengaruhi intensi Milenial dalam menggunakan teknologi wakaf. Sebuah video pemasaran digunakan untuk membangun persepsi awal responden terhadap wakaf dan inovasi digital yang ditawarkan. Efektivitas penggunaan video tersebut kemudian diukur menggunakan EPIC Model. Modifikasi dari teori penerimaan teknologi UTAUT2 dipilih untuk menganalisis determinan digital wakaf. Analisis kuantitatif berbasis PLS SEM menunjukkan variabel Performance Expectancy, Effort Expectancy, dan Sosial influence berpengaruh signifikan terhadap intensi generasi milenial menggunakan teknologi digital wakaf uang. Video edukasi dan pemasaran produk digital wakaf yang digunakan dalam penelitian ini juga terbukti sangat efektif menarik minat generasi Milenial dalam berwakaf.

 

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High growth of internet and smartphone users has resulted in the emergence of various digital start-up companies. Those innovation has changed people’s habit, one of which is the online donation habit. However, waqf as a form of Islamic endowment has not been much in demand by the public. Today’s existing digital waqf platform has not succeeded in cultivating waqf in communities, specifically for Millennials which will dominate 70% Indonesia’s workforce in 2020-2030. This research aims to find Millennials determinants of waqf technology adoption using modified UTAUT2 model. To build respondent perception of waqf and innovation proposed, a short video was used since its rise as marketing tool. This research also examines video marketing effectiveness using EPIC model. Result from data analysis using PLS SEM model shows that Performance Expectancy, Effort Expectancy, and Social Influence are major determinants toward waqf technology acceptance. Video marketing is also found to be very effective as a marketing tool for digital waqf.

 

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"Seiring perkembangan zaman, ranah perwakafan telah memanfaatkan kemajuan teknologi dimana beberapa lembaga wakaf di Indonesia telah menyediakan online platform untuk pengumpulan dana wakaf. Hal tersebut seharusnya dapat menarik perhatian dari generasi milenial yang identik dengan teknologi. Akan tetapi, pengumpulan wakaf uang di Indonesia hingga saat ini masih relatif kecil dan jauh dari potensinya. Oleh karenanya, penelitian ini bertujuan untuk menganalisa faktor-faktor yang mempengaruhi minat milenial muslim Indonesia untuk berwakaf dalam bentuk uang secara online dengan menggunakan pendekatan Theory of Planned Behaviour TPB . Selain itu, penelitian ini juga bertujuan untuk mengetahui potensi wakaf uang dan kontribusinya terhadap pembangunan di Indonesia. Penelitian ini menggunakan sampel 418 milenial muslim yang berdomisili di 6 kota besar di Indonesia Jabodetabek, Bandung, Surabaya, Makassar, Medan, dan Balikpapan . Hasil analisis menggunakan Structural Equation Modelling SEM menunjukkan bahwa semua variabel TPB Sikap, Norma subjektif, dan Persepsi atas kontrol perilaku berpengaruh positif terhadap minat milenial muslim Indonesia untuk berwakaf online dengan kontrol perilaku sebagai faktor yang paling dominan berpengaruh. Hal ini kemungkinan besar disebabkan oleh karakteristik milenial yang melek teknologi dan cenderung mementingkan kepraktisan serta fleksibilitas sehingga faktor kemudahan/kesulitan menjadi faktor yang paling berpengaruh. Potensi dan kontribusi wakaf uang berbasis online dari milenial muslim Indonesia cukup tinggi yaitu sekitar Rp 1,350 Trilyun per tahun. Selain itu, berdasarkan preferensi mereka, urutan sektor prioritas yang bersedia dibiayai dari dana wakaf adalah pendidikan, kesehatan, keagamaan, dan sektor-sektor lainnya. Hasil studi ini diharapkan dapat menjadi masukan bagi lembaga-lembaga wakaf untuk menyusun strategi optimalisasi pengumpulan wakaf uang, terutama dari kalangan milennial, serta memperkaya literatur ekonomi Islam terkait wakaf uang.

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Rapid improvement of technology has influenced the development in the realm of Islamic Charities, including waqf. Several waqf institutions in Indonesia have provided online platforms for waqf fundraising and this is important for the millennial generation, who has a tendency towards technology. Nevertheless, until now, the collection of cash is still relatively small in Indonesia. Based on the problem, the purpose of this research is to examine the factors that significantly affects Indonesian Muslim millennials intention for donating in a form of waqf through online waqf by using Theory of Planned Behavior TPB approach. The findings of this paper are based on 418 samples from muslim millennials who domiciled in 6 big cities in Indonesia Jabodetabek, Bandung, Surabaya, Makassar, Medan, and Balikpapan . The data of the survey were analyzed using Structural Equation Modeling SEM which shows that all determinants of attitude have a significant effect. The results of this study also showed that all variables of TPB attitude, subjective norm and perceived behavior control are significantly positive to the intention of online waqf among Muslim millennials in Indonesia where the most important variable is perceived behavioural control. This is most likely caused by millenial generation characteristics that are technologically literate and tend to prioritize practicality and flexibility. The potency and contribution of online waqf from Indonesian Muslim Millennials is quite high which is around Rp 1,350 Trillions per year. In addition, based on their preference, the priority sector sequences that are willing to be financed from online waqf funds are education, health, religious, and other sectors. The results of this study provides a useful source of information for related parties such as waqf institutions in implementing effective strategy to promote online waqf as well as strengthening system of collection of cash waqf, especially from millennials, and enrich the literature related to cash waqf."

"Mayoritas penduduk Indonesia saat ini adalah Generasi Milenial yang memiliki literatur digital yang lebih baik dari generasi lainnya. Generasi Milenial juga lebih adaptif terhadap hadirnya teknologi baru seperti teknologi Blockchain. Saat ini sudah banyak pengelolaan wakaf yang menggunakan Sistem Informasi Wakaf berbasis internet. Namun umumnya basis data yang digunakan oleh sistem tersebut tersentral sehingga rawan terjadinya manipulasi data. Badan Wakaf Indonesia (BWI) selaku regulator berencana untuk menerapkan Sistem Wakaf Blockchain. Penelitian ini bertujuan untuk melihat faktor-faktor yang mempengaruhi Minat Generasi Milenial terhadap Sistem Wakaf berbasis Blockchain yang akan dikembangkan oleh BWI. Konstruk penelitian berdasarkan teori Technology Acceptance Model (TAM) dengan variabel Persepsi Manfaat, Persepsi Kemudahan Penggunaan, Persepsi Risiko, Persepsi Keamanan, Religiusitas dan Pengetahuan terhadap Minat generasi Milenial berwakaf menggunakan Sistem Wakaf Blockchain. Data yang digunakan merupakan data primer yang didapat dari hasil kuisioner terhadap 100 responden dan dianalisis menggunakan metode Partial Least Square Structural Equation Modelling (PLS-SEM). Kesimpulan dari hasil penelitian didapatkan bahwa Persepsi Manfaat, Persepsi Keamanan dan Pengetahuan berpengaruh signifikan terhadap Minat menggunakan Sistem Wakaf Blockchain sedangkan Persepsi Kemudahan Penggunaan, Persepsi Risiko dan Religiusitas tidak berpengaruh terhadap Minat menggunakan Sistem Wakaf Blockchain.

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The majority of Indonesia's population today are the Millennial Generation who have better digital literature than other generations. Millennials are also more adaptive to the presence of new technologies such as Blockchain technology. Currently, there are many waqf management that use internet-based Waqf Information Systems. However, generally the database used by the system is centralized so it is prone to data manipulation. The Indonesian Waqf Agency (BWI) as the regulator plans to implement the Blockchain Waqf System. This study aims to look at the factors that influence Millennial Generation's Interest in the Blockchain-based Waqf System that will be developed by BWI. The research construct is based on the theory of Technology Acceptance Model (TAM) with the variables Perceived Benefit, Perceived Ease of Use, Perceived Risk, Perceived Security, Religiosity and Knowledge of the Interests of the Millennial generation in waqf using the Blockchain Waqf System. The data used is primary data obtained from the results of a questionnaire on 100 respondents and analyzed using the Partial Least Square Structural Equation Modeling (PLS-SEM) method. The conclusion from the results showed that Perceived Benefit, Perceived Security and Knowledge had a significant effect on Interest in using the Blockchain Waqf System while Perceived Ease of Use, Perceived Risk and Religiosity had no effect on Interest in using the Blockchain Waqf System."

"Penelitian ini dilatarbelakangi oleh masih besarnya gap realisasi penghimpunan wakaf uang terhadap perhitungan potensi wakaf uang di Indonesia. Berdasarkan penelitian sebelumnya, salah satu penyebabnya adalah persepsi masyarakat terhadap wakaf uang. Untuk itu, perlu di analisis faktor-faktor yang mempengaruhi persepsi wakif terhadap wakaf uang. Penelitian ini merupakan jenis penelitian deskriptif-korelasional (kausal), yang melihat hubungan antara tingkat pendidikan, tingkat pendapatan, mazhab yang diikuti dan media informasi wakaf uang sebagai variabel bebas dan persepsi wakif tentang wakaf uang sebagai variabel terikat. Metode yang digunakan adalah analisis deskriptif dan regresi logistik. Penelitian ini dilakukan di Badan Wakaf Indonesia dengan melibatkan 50 wakif sebagai responden. Berdasarkan analisis data diketahui bahwa dari empat variabel bebas yang diuji tingkat pendidikan memiliki probabilitas yang lebih besar di bandingkan variabel lainnya (tingkat pendapatan, mazhab yang diikuti, media informasi) dan signifikan secara statistik. Hasil ini karena responden dengan pendidikan lebih tinggi mampu mengolah informasi yang diterima secara lebih baik dibandingkan tingkat pendidikan yang lebih rendah sehingga membentuk pemahaman yang lebih baik.

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The research was motivated by the realization of the gap is still big money to the calculation of the accumulation potential of cash waqf in Indonesia. Based on previous research, one reason is the perception wakif of cash waqf. For that, it is necessary in the analysis of the factors that influence perceptions of the cash waqf wakif. This research is a kind of descriptive-correlational research (causal).

This study looked at the relationship between education level, income level, mazhab and the information media cash waqf as independent variables and perceptions of the cash waqf wakif as the dependent variable. The method used is descriptive analysis and logistic regression. The research was conducted in Indonesia with the Waqf Board involving 50 wakif as respondents.

Based on data analysis wakif known that perception is influenced by level of education. Respondents (wakif) with higher education have a higher probability to accept or agree with cash waqf than those with lower education."

"[ABSTRAKPenelitian ini bertujuan untuk melihat faktor-faktor yang berpengaruhterhadap penggunaan produk inovasi sistem pembayaran dan pengaruh inovasisistem pembayaran terhadap pengukuran jumlah uang beredar di Indonesia. Dalampenelitian ini, produk inovasi sistem pembayaran direpresentasikan olehperkembangan instrumen pembayaran elektronis , alat pembayaran menggunakankartu (APMK) yaitu kartu debet dan kartu kredit serta emoney. Sedangkan untukpengukuran jumlah uang digunakan metode simple sum aggregate dan divisaModel yang digunakan dalam penelitian ini adalah Error-Correction Modeluntuk melihat hubungan faktor-faktor yang berpengaruh terhadap penggunaanproduk inovasi sistem pembayaran penjualan eceran, jumlah akses, resiko, sukubunga deposito, sukubunga kredit, nilai transkasi dan volume transkasi danhubungan inovasi sistem pembayaran terhadap pengukuran jumlah uang beredarM2 simple sum dan divisia. Dari hasil studi diperoleh bahwa faktor nilai transkasiberpengaruh terhadap seluruh produk sistem pembayaran dan inovasi sistempembayaran memiliki hubungan jangka pendek dan jangka panjang denganpengukuran jumlah uang beredar.

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ABSTRACTThe thesis is devoted to the factors that influence the use of productinnovation and influence innovation payment sistem payment sistem to measurethe amount of money circulating in Indonesia. In this study, innovation product ofinnovation represented by the development of the payment sistem of electronicpayment instruments (SKN and RTGS) , card payment ( APMK ) that debit cardsand credit cards and emoney also . As for the money demand used simple sumaggregate and divisa method.Error - Correction Model is applied in order to study the relationship factorsthat influence the use of product innovation of payment sistem , the amount ofaccess , risk , deposit rates , loan interest rates , transaction value and volume oftransaction and payment sistems innovation relationship to measure the moneysupply M2 simple sum and Divisia . This study showed that the transaction valuefactor affecting product innovation of payment sistem and payment sistemsinnovations have short -term relationships and long-term measurement of themoney supply.;The thesis is devoted to the factors that influence the use of productinnovation and influence innovation payment sistem payment sistem to measurethe amount of money circulating in Indonesia. In this study, innovation product ofinnovation represented by the development of the payment sistem of electronicpayment instruments (SKN and RTGS) , card payment ( APMK ) that debit cardsand credit cards and emoney also . As for the money demand used simple sumaggregate and divisa method.Error - Correction Model is applied in order to study the relationship factorsthat influence the use of product innovation of payment sistem , the amount ofaccess , risk , deposit rates , loan interest rates , transaction value and volume oftransaction and payment sistems innovation relationship to measure the moneysupply M2 simple sum and Divisia . This study showed that the transaction valuefactor affecting product innovation of payment sistem and payment sistemsinnovations have short -term relationships and long-term measurement of themoney supply.;The thesis is devoted to the factors that influence the use of productinnovation and influence innovation payment sistem payment sistem to measurethe amount of money circulating in Indonesia. In this study, innovation product ofinnovation represented by the development of the payment sistem of electronicpayment instruments (SKN and RTGS) , card payment ( APMK ) that debit cardsand credit cards and emoney also . As for the money demand used simple sumaggregate and divisa method.Error - Correction Model is applied in order to study the relationship factorsthat influence the use of product innovation of payment sistem , the amount ofaccess , risk , deposit rates , loan interest rates , transaction value and volume oftransaction and payment sistems innovation relationship to measure the moneysupply M2 simple sum and Divisia . This study showed that the transaction valuefactor affecting product innovation of payment sistem and payment sistemsinnovations have short -term relationships and long-term measurement of themoney supply., The thesis is devoted to the factors that influence the use of productinnovation and influence innovation payment sistem payment sistem to measurethe amount of money circulating in Indonesia. In this study, innovation product ofinnovation represented by the development of the payment sistem of electronicpayment instruments (SKN and RTGS) , card payment ( APMK ) that debit cardsand credit cards and emoney also . As for the money demand used simple sumaggregate and divisa method.Error - Correction Model is applied in order to study the relationship factorsthat influence the use of product innovation of payment sistem , the amount ofaccess , risk , deposit rates , loan interest rates , transaction value and volume oftransaction and payment sistems innovation relationship to measure the moneysupply M2 simple sum and Divisia . This study showed that the transaction valuefactor affecting product innovation of payment sistem and payment sistemsinnovations have short -term relationships and long-term measurement of themoney supply.]"

"Penelitian ini bertujuan untuk mengetahui bagaimana kinerja lembaga wakaf bersama faktor-faktor yang mempengaruhi kinerja. Faktor tersebut terdiri dari pengetahuan manajemen, budaya organisasi, dan akuntabilitas publik atas kualitas kinerja Lembaga wakaf di kota Banda Aceh. Dalam penelitian ini ada variabel mediasi, yaitu inovasi yang bertujuan untuk melihat pengaruh langsung dan tidak langsung langsung antara kualitas kinerja dan determinannya. Penelitian ini adalah a penelitian survei menggunakan kuesioner sebagai instrumen. Jumlah sampel Dalam penelitian ini terdapat 112 nadzhir yang mewakili lembaga wakaf diKota Banda Aceh. Pengujian hipotesis terdiri dari Uji Deskriptif dan Uji Struktural Model Persamaan (SEM). Tes deskriptif digunakan untuk mengetahui bagaimana kinerjanya lembaga wakaf dan determinannya. Sedangkan uji SEM digunakan untuk menentukan bagaimana pengaruh manajemen pengetahuan, budaya organisasi, dan akuntabilitaspublik tentang kualitas kinerja. Hasil uji deskriptif menunjukkan bahwa kualitas kinerja Lembaga wakaf dan determinannya bagus. Sedangkan Uji Persamaan Struktural Model (SEM) dengan metode Maximum Likelihood (ML) menunjukkan hal itu manajemen pengetahuan, budaya organisasi, dan akuntabilitas publik tidak berpengaruh langsung pada kualitas kinerja lembaga wakaf. Namun, manajemen pengetahuan memiliki pengaruh terhadap inovasi pada tingkat signifikan 10%.

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This study aims to determine how the performance of waqf institutions together with the factors that affect performance. These factors consist of management knowledge, organizational culture, and public accountability for the quality of the performance of the waqf institution in the city of Banda Aceh. In this study, there is a mediating variable, namely innovation which aims to see the direct and indirect influence between the quality of performance and its determinants. This study is a survey research using a questionnaire as an instrument. Number of samples In this study there were 112 Nadzhirs who represented the waqf institutions in Banda Aceh City. Hypothesis testing consists of a Descriptive Test and a Structural Equation Model Test (SEM). Descriptive test is used to find out how the performance of the waqf institution and its determinants. Meanwhile, the SEM test is used to determine how knowledge management influences, organizational culture, and accountability the public about the quality of performance. The results of the descriptive test show that the quality of the performance of the waqf institution and its determinants is good. Meanwhile, the Structural Equation Model Test (SEM) with the Maximum Likelihood (ML) method shows that knowledge management, organizational culture, and public accountability do not have a direct effect on the quality of the performance of waqf institutions. However, knowledge management has an influence on innovation at a significant level of 10%.

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"Tesis ini dilatarbelakangi perkembangan teknologi informasi membuat perilaku memilih menjadi terpengaruh muatan informasi yang disebar oleh teknologi. Terutamaperkembangan media sosial yang membuat pemilih memiliki akses informasi sekaligus berpotensi terpapar beberapa konten yang memang sengaja dicari berupa konten yangbenar berisikan informasi politik maupun tidak sengaja yakni konten yang tidak benar berisikan hoaks karena algoritma media sosial. Belum lagi, hoaks yang hadir jugamembawa isu primordial. Sehingga hal ini perlu dilihat dampaknya terhadap generasi yang paling sering menggunakan media sosial dan berpotensi terpapar informasi politik dan hoaks bertema primordial lebih masif, yakni generasi milenial. Selanjutnya, penulismemilih melihatnya di Pilkada DKI 2017 putaran kedua karena merupakan kasus yang paling lengkap untuk menjelaskan seluruh isu yang ingin ditulis dalam penelitian ini, yakni mengenai internet dan media sosial, informasi politik dan hoaks, isu primordial, dan generasi milenial. Penelitian ini akan menguji tingkat keterpaparan informasi politik dan tingkat keterpaparan hoaks bertema primordial dalam mempengaruhi perilakumemilih generasi milenial pada pilkada DKI 2017 putaran kedua. Teori yang digunakan dalam penelitian ini yaitu teori model partisipasi politik media sosial (SMPPM) sebagai variabel independen dan perilaku memilih sebagai variabel dependennya. Metode yang digunakan yaitu metode kuantitatif dengan jumlah sampel sebanyak 400 responden,tingkat kepercayaan 95% dan Margin of Error (MoE) 5%. Hipotesis dalam penelitian ini terpatahkan karena justru yang terjadi sebaliknya, Semakin tinggi keterpaparan informasipolitik, yang mengaktifkan tujuan rasional milenial, maka milenial akan cenderung semakin memilih pasangan Anies-Sandi dan semakin tinggi keterpaparan hoak bertema primordial, yang mengaktifkan tujuan primordial milenial, maka milenial akan cenderung semakin memilih pasangan Ahok-Djarot. Implikasi teoritis menunjukkan bahwa teori model partisipasi politik media sosial (SMPPM) dapat menjelaskan perilaku memilih milenial di Pilkada DKI 2017 putaran kedua.

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This thesis is inspired by the development of information technology to make voting behavior to affect by the information content from technology. Especially thedevelopment of social media that makes voters have access to information and potentially exposed some content that intentionally sought is the correct content that contained political or accidental information. The content did not correctly contain hoax because of social media algorithms. Moreover, the hoax also present primordial issues. So it needs to know the impact on the generation who use the most social media and potentiallyexposure to political information and more massive primordial-themed hoaxes, i.e. millennials. Furthermore, the author chose to saw it in the second round of DKI 2017 because it is the most complete case to explain all the issues that want to be written in this research, namely about the Internet and social media, political and hoax information, primordial issues, and millennials. The study will test the exposure level of politicalinformation and the primordial themed hoaxes exposure level in influencing the behavior of choosing millennials in the second round DKI 2017 elections. The theory used in this study was the theory of social media political participation model (SMPPM) as an independent variable and the voting behavior as its dependent variable. Method used is a quantitative method with a number of samples are 400 respondents, confidence level is 95% and Margin of Error (MoE) is 5%. Hypothesis in this study is not proven because precisely the opposite is the higher exposure of political information, which activates therational goal of millennials, then millennials will be increasingly to choose Anies-Sandi pairs and the higher The exposure of the primordial-themed hoax, which activates the millenniums primordial objective, it will be the millennial energy to choose the Ahok-Djarot pair. Theoretical implications suggest that the theory of social media political participation model (SMPPM) can be used to describe the behavior of selecting a millennial in the second round of DKI elections 2017."

"Sebagai negara muslim terbesar dengan jumlah lebih dari 80% (delapan puluh persen) dari jumlah penduduk, Indonesia merupakan potensi wakaf yang patut untuk disyukuri. Namun demikian bila kita lihat realitas dana wakaf yang sudah dikumpulkan masih jauh dari potensi yang ada. Penelitian ini bertujuan menganalisis faktor-faktor yang memotivasi para wakif untuk berwakaf uang di Tabung Wakaf Indonesia. Objek penelitiannya adalah sebuah badan pengumpul dana wakaf yaitu Tabung Wakaf Indonesia dengan menggunakan data cross sectional. Teknik analisis menggunakan Faktor Analisis terdiri dari variabel self actualization, emotional buying motives, brand preferences, price preference, quality preference, compliance, recommendation, channel of distribution dan promotion. Hasil penelitian menunjukkan bahwa diantara ke sembilan variabel tersebut, ada 3 variabel yang secara signifikan memotivasi wakif untuk berwakaf di TWI yaitu recommendation, channel of distribulion, dan promotion. Sedangkan Faktor penjelas kedua adalah self actualization, quality preference, price preference, dan emotional buying motives. Faktor penjelas ke tiga adalah variabel brand preferences da n compliance. Ketiga faktor diatas menjelaskan 60,459%, sedangkan sisanya 39,541% dijelaskan oleh variabel lainnya yang tidak masuk di dalam model pada observasi mengenai motivasi para wakif untuk berwakaf uang di Tabung Wakaf Indoensia.

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As a big Moslem country more than 80% form total Citizen in Indonesia. We have to gratitude to Allah having potential for waqf. In reality we found that waqf has been collected smalier than its potentiality. The aim of the research to analyze factors that motif wakif at Tabung Wakaf Indonesia and institution that collecting fund waqf by cross sectional data. To analyze using factor analysis with variables, self actualization, emotional buying motives, brand preferences, price preference, quality preference, compliance, recommendation, channel of distribution and promotion. The result of this research show among 9 variables there is 4 variables that significant motivated wakif doing wakaf in TWI emotional buying motives, recommendation, channel of distribution, promotion. The second factor is self actualization, quality preference and price preference. The third motives are brand preference and compliance. The main factor explained 60,45% and 39,54% explained by other variable that not include in observation model about motivation wakif for doing cash waqf in Tabung Wakaf Indonesia"

"The research was motivated by the fact that a wide gap between the realization of cash waqf accumulated and the calculation of cash waqf potential in Indonesia is still wide open. Based on the previous research, one reason influencing the sluggish of cash waqf implementation is people's perception on the cash waqf. Therefore, it is necessary to analyze the factors that influence perceptions of waqif on cash waqf.This research was a kind of descriptive-correlational research that seeked the relationship between education level, income level, mazhab and the information media of cash waqf as independent variables and perceptions of waqif on cash waqf as the dependent variable. Based on data analysis, it was known that from the four independent variables tested, the levels of education have a greater probability in comparison with other variables (income level, mazhab, media information) and it is statistically significant."

"Penelitian ini dilakukan dengan tujuan untuk mengetahui apakah organizational innovation dan technological innovation capability memiliki pengaruh pada organizational performance di sektor UMKM di Indonesia. Selain itu, penelitian ini juga bertujuan untuk mengetahui faktor apa saja yang dapat mempengaruhi organizational innovation di sektor UMKM di Indonesia. Pengumpulan data dilakukan melalui kuisioner dan diolah serta dianalisis menggunakan structural equation modelling (SEM) untuk menguji kecocokan model secara keseluruhan dan menguji hubungan kausalitas antar variabel. Sejumlah 265 UMKM yang memiliki akses terhadap marketplace digital menjadi sampel penelitian ini. Hasil penelitian ini menunjukan bahwa organizational performance pada sektor UMKM dipengaruhi oleh organizational innovation dan technological innovation capability. Selain itu, organizational innovation juga terbukti hanya dipengaruhi oleh entrepreneurial orientation. Berdasarkan hasil tersebut, dapat disimpulkan bahwa teknologi dalam bentuk marketplace digital memiliki pengaruh pada performa bisnis UMKM di Indonesia. Namun, untuk dapat meningkatkan performa bisnis, diperlukan juga entrepreneurial orientation dari pemilik bisnis UMKM sehingga perkembangan teknologi yang digunakan oleh para pemilik UMKM juga diikuti dengan inovasi dari sisi UMKM sehingga mereka dapat meningkatkan performa bisnis.

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The purpose of this research is to analyse whether organizational innovation and technological innovation capability affect organizational performance in Indonesian MSME sector. In addition, this research aims to analyse factors that could affect organizational innovation in Indonesian MSME sector. The data collection process was conducted by using questionnaires towards 265 MSME owners that has access towards digital marketplace applications and was analysed with using structural equation modelling software. Data analysis will consist of overall model fit analysis and relationships among variables analysis. The result of this research indicates that organizational innovation and technological innovation capability affect organizational performance. Furthermore, it was also proven that organizational innovation can only be affected by entrepreneurial orientation. Based on those results, it can be concluded that digital marketplace as technology could affect organizational performance of Indonesian MSME. However, to improve performance, entrepreneurial orientation from MSME owners are also required so the development of technology used by them are followed with business innovation which eventually leads to improved business performance."