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"Accessible yet theoretically rich, this text introduces key concepts and issues in critical discourse analysis and situates these within the field of educational research. Beyond providing a useful overview, it contextualizes CDA theories and methods in accounts of discourse in classroom and other settings."

"How do media texts manipulate and persuade us? How do language and images play out the ideas, values and identities? This book shows readers exactly how language, power and ideology are negotiated in media texts, from magazine and advertising, to YouTube and music videos. Presenting a systematic toolkit of theories, concepts and techniques for doing language and image analysis, students learn how to dig deep into discourses and the media landscape. With case studies and examples from a range of traditional and new media content"

"Summary:A title that aims at disseminating knowledge about translation and interpreting and providing easy access to a large range of topics, traditions, and methods to a relatively broad audience: students who often adamantly prefer such user-friendliness, researchers and lecturers in Translation Studies, Translation & Interpreting professionals."

"Summary:In nine parts, Graham Walden explores what a focus group is, how they are best used, the strengths and weaknesses of focus groups as well the ethical issues surrounding focus groups and more."

"Demonstrating how the methods and findings of conversation and discourse analysis may inform the development of empirical research questions, this text offers clear comparisons between the two approaches, as well as offering a positioned argument."

"Abstract:Analysing Newspapers provides students of journalism, communication studies and discourse analysis with a systematic, discourse-based framework for the critical study of newspaper reporting. Assuming no prior knowledge of discursive theory, the book explores how the language of journalism works--its power, its function and its effects. Using wide-ranging and highly topical case studies and examples, students are shown discourse analysis of journalism "in action". Identifying and exploring key linguistic concepts and tools, Richardson provides a detailed introduction to a practical model of critical discourse analysis which students will be able to apply to their own newspaper research"