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"Dalam penelitian ini, metode analisis SWOT digunakan untuk mengevaluasi kekuatan, kelemahan, peluang dan ancaman dalam usaha bisnis. Terkait dengan pesatnya perkembangan industri otomotif di Indonesia saat ini menyebabkan tingkat persaingan perusahaan otomasi yang ketat. Oleh karena itu diperlukan adanya strategi yang tepat untuk dapat memenangkan persaingan. Metode Proses Analisis Hirarki (AHP) digunakan untuk pembobotan kriteria yang diprioritaskan konsumen dalam memilih perusahaan otomasi. Sehingga suatu perusahaan otomasi dapat mengidentifikasi posisinya terhadap perusahaan otomasi lain berdasarkan elemen bauran pemasaran. Hasilnya, perusahaan otomasi dapat menganalisis faktor-faktor yang menjadi kekuatan, kelemahan, peluang dan ancaman yang di integrasikan ke dalam matriks SWOT.

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In this study, SWOT analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats in business venture. Related to develop rapidly of the automotive industry in Indonesia, automation company face high tight competition. Therefore, it is needed to obtain appropriate strategy to win the competition. Analytical Hierarchy Process (AHP) method used to prioritise the criteria selected by the consumer of automation company. Consequently, the automation company are able to identify their position toward their competitor base on marketing mix elements. As the result, automation company are able to analyse factors to be strengths, weaknesses, opportunity and threat integrated in a SWOT matrix."

"It has been long understood that value creation by corporate strategists is determined by their ability to effectively deploy resources across multiple business units. Recently, scholarly attention has been dominated by studies of "synergy", or sharing resources across businesses. However, a second type of resource deployment, "resource redeployability" or "resource configuration", where resources are withdrawn from one business unit and reallocated to another may not only effect firm value creation, but also firm and industry evolution. This volume advances the resource deployment and synergy debate, and how they differentially affect value and firm decision-making. It clarifies the theoretical determinants and effects of each, revisiting prior work that investigates the benefits of synergy-based strategy, and assessing the benefits of an increased focus on redeployability. "

"Laporan magang ini bertujuan untuk mengevaluasi proses analisis lingkungan bisnis PT ABC yang dilakukan oleh PT Advisor sebagai konsultan dalam penyusunan Rencana Jangka Panjang Perusahaan PT ABC. Evaluasi dilakukan dengan membandingkan pelaksanaan proses analisis lingkungan bisnis, baik eksternal maupun internal, yang dilakukan oleh PT Advisor dengan teori dalam strategi manajemen oleh Whittington, Regner, Angwin, Johnson, dan Scholes (2020) serta analisis keuangan perusahaan yang disampaikan oleh David & David (2017) dan Palepu, Healy, dan Peek (2013). Lingkup yang dibahas pada analisis eksternal meliputi analisis makro global, analisis makro Indonesia, analisis industri, dan analisis kompetitor, sedangkan pada lingkup analisis internal meliputi analisis rasio, analisis arus kas, dan analisis tren. Berdasarkan evaluasi yang dilakukan, dapat disimpulkan bahwa sebagaian besar analisis lingkungan bisnis eksternal dan internal PT ABC yang dilakukan oleh PT Advisor telah sejalan dengan teori. Adapun beberapa indikator yang perlu ditambahkan oleh PT Advisor pada lingkup analisis makro Indonesia adalah mengenai analisis pengaruh organisasi masyarakat, analisis isu yang diangkat oleh organisasi masyarakat, analisis jumlah paten baru, analisis jumlah inovasi baru, analisis cost and benefit penerapan operasional berkelanjutan, dan analisis peraturan perpajakan dan pelaporan, serta pada lingkup analisis industri menggunakan kerangka analisis Porter’s Five Forces. Pada lingkup analisis kompetitor menambahkan analisis fokus target konsumen kompetitor, analisis preferensi konsumen yang belum terlayani, dan analisis hambatan untuk memanfaatkan peluang strategis. Pada lingkup analisis keuangan juga perlu menambahkan analisis EPS, PER, quick ratio, debt-to-asset ratio, long-term debt-to-equity ratio, time-interest-earned, fixed asset turnover, total asset turnover, accounts receivable turnover, inventory turnover, dan pertumbuhan laba bersih. Dengan penambahan analisis ini diharapkan dapat diperoleh data dan informasi yang lebih lengkap sehingga akan menghasilkan keputusan strategi manajemen yang lebih baik.

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This internship report aims to evaluate the process of analyzing the business environment of PT ABC which was carried out by PT Advisor as a consultant in the preparation of the Company's Long Term Plan of PT ABC. The evaluation was carried out by comparing the implementation of the business environment analysis process, both external and internal, carried out by PT Advisor with the theory in strategic management by Whittington, Regner, Angwin, Johnson, and Scholes (2020) as well as the company's financial analysis by David & David (2017) and Palepu, Healy, and Peek (2013). The scope discussed in the external analysis includes global macro analysis, Indonesia macro analysis, industry analysis, and competitor analysis, while the internal analysis includes ratio analysis, cash flow analysis, and trend analysis. Based on the evaluation conducted, it can be concluded that most of PT ABC's external and internal business environment analysis conducted by PT Advisor is in line with the theory. There are several indicators that need to be added by PT Advisor to the scope of Indonesia's macro analysis, cosists of the analysis of the influence of community organizations, analysis of issues raised by community organizations, analysis of the number of new patents, analysis of the number of new innovations, cost and benefit analysis of implementing sustainable operations, and analysis on taxation and reporting regulation, as well as on the scope of industry analysis using Porter's Five Forces analysis framework. In the scope of competitor analysis, it needs to add analysis of the ompetitors' focus target consumers, analysis of consumer preferences that have not been served, and analysis of obstacles to take advantage of strategic opportunities. In the scope of financial analysis, it is also necessary to add EPS, PER, quick ratio analysis, debt-to-asset ratio, long-term debt-to-equity ratio, time-interest-earned, fixed asset turnover, total asset turnover, accounts receivable turnover, inventory turnover, and net profit growth. With the addition of this analysis, it is expected that PT Advisor can resulting more complete data and information to produce better strategic management decisions."

"[ABSTRAKIndustri properti adalah sebuah industri yang terkait hampir dengan semua jenis industri lainnya. Keunikan lain dari properti adalah sebagai salah 1 kebutuhan dasar manusia. Kedua hal ini membuat industri property dipilih dalam proses pemilihan industri. Pemilihan PT. Summarecon Agung Tbk. sebagai perusahaan yang dianalisis didasarkan pada 3 hal yaitu perubahan profitabilitas perusahaan dari penurunan berturut-turut menjadi kenaikan berturut-turut, keunggulan dibandingkan 2 perusahaan property tbk besar lainnya yang dipilih sebagai pembanding dalam proses seleksi, dan profitabilitas perusahaan di tahun 2013 yang di atas rata-rata industry. Keunggulan-keunggulan ini telah membuat PT. Summarecon Agung Tbk. menjadi sangat menarik untuk dianalisis, khususnya mengenai strategi korporasi, strategi bisnis, strategi keuangan, dan corporate action yang telah diterapkan oleh PT. Summarecon Agung Tbk. Analisis dan pembahasan ini akan dilakukan terhadap strategi-strategi korporasi dan tindakan-tindakan penting dari SMRA tahun 2004 sampai dengan tahun 2013 yang terbagi atas 4 periode. Kemudian akan dilanjutkan dengan analisis dan pembahasan strategi keuangan yang mencakup pertumbuhan, investasi, pendanaan, operasional, profitabilitas, resiko, kinerja keseluruhan, dan nilai dari PT. Summarecon Agung Tbk. terkait strategi-strategi dan tindakan-tindakan korporasi selama 4 periode tersebut.

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ABSTRACTReal estate industry is an industry that related almost with all kinds of other industries. Another uniqueness of real estate, namely as one of the basic needs of human. Both of these make industrial real estate selected in the industry selection process. Selection PT. Summarecon Agung Tbk. as analyzed company is based on three things: the change of the company's profitability consecutive reduction into consecutive rise, advantages over two other major public real estate company selected as a comparison in the selection process, and the profitability of the company in 2013 were above the industry average. These advantages made PT. Summarecon Agung Tbk. become very interesting to be analyzed, particularly regarding corporate strategy, business strategy, financial strategy, and corporate action that has been applied by PT. Summarecon Agung Tbk. Analysis and discussion will be conducted on corporate strategies and critical actions of SMRA from 2004 to 2013, divided into 4 periods. Then will proceed with the analysis and discussion of the financial strategy that includes growth, investment, financing, operations, profitability, risk, overall performance, and the value of the PT. Summarecon Agung Tbk. related corporate strategies and actions during those periods.;Real estate industry is an industry that related almost with all kinds of other industries. Another uniqueness of real estate, namely as one of the basic needs of human. Both of these make industrial real estate selected in the industry selection process. Selection PT. Summarecon Agung Tbk. as analyzed company is based on three things: the change of the company's profitability consecutive reduction into consecutive rise, advantages over two other major public real estate company selected as a comparison in the selection process, and the profitability of the company in 2013 were above the industry average. These advantages made PT. Summarecon Agung Tbk. become very interesting to be analyzed, particularly regarding corporate strategy, business strategy, financial strategy, and corporate action that has been applied by PT. Summarecon Agung Tbk. Analysis and discussion will be conducted on corporate strategies and critical actions of SMRA from 2004 to 2013, divided into 4 periods. Then will proceed with the analysis and discussion of the financial strategy that includes growth, investment, financing, operations, profitability, risk, overall performance, and the value of the PT. Summarecon Agung Tbk. related corporate strategies and actions during those periods., Real estate industry is an industry that related almost with all kinds of other industries. Another uniqueness of real estate, namely as one of the basic needs of human. Both of these make industrial real estate selected in the industry selection process. Selection PT. Summarecon Agung Tbk. as analyzed company is based on three things: the change of the company's profitability consecutive reduction into consecutive rise, advantages over two other major public real estate company selected as a comparison in the selection process, and the profitability of the company in 2013 were above the industry average. These advantages made PT. Summarecon Agung Tbk. become very interesting to be analyzed, particularly regarding corporate strategy, business strategy, financial strategy, and corporate action that has been applied by PT. Summarecon Agung Tbk. Analysis and discussion will be conducted on corporate strategies and critical actions of SMRA from 2004 to 2013, divided into 4 periods. Then will proceed with the analysis and discussion of the financial strategy that includes growth, investment, financing, operations, profitability, risk, overall performance, and the value of the PT. Summarecon Agung Tbk. related corporate strategies and actions during those periods.]"

"ABSTRAKPenelitian ini bertujuan untuk menganalisa pengaruh dari implementasi ERPterhadap sistem supply chain management perusahaan. Model penelitian yangdigunakan berdasarkan pada penelitian sebelumnya yang dilakukan oleh Shuai,Su, & Yang (2007). Model penelitian tersebut menjelaskan hubungan antara ERPbenefit, kompetensi perusahaan, dan supply chain performance. Dalam modelpenelitian tersebut menggambarkan bahwa ERP benefit merupakan variabel bebasyang mempengaruhi kompetensi perusahaan, dan kompetensi perusahaanmerupakan variabel bebas yang akan mempengaruhi kinerja supply chainmanagement perusahaan. Penelitian ini melibatkan 50 responden yang berasal dariberbagai perusahaan yang sudah menerapkan ERP dan SCM di perusahaanmereka. Data yang digunakan didapatkan dari kuesioner yang dikirimkan kepadaresponden. Penelitian ini meng-hipotesiskan bahwa lima ERP benefit akanmemberikan pengaruh positif pada sistem supply chain management perusahaan.Lima ERP benefit tersebut terdiri dari operational, managerial, strategic, ITinfrastructure, dan organizational benefit. Sedangkan kompetensi perusahaanterdiri dari operational process, planning and control process, dan behavioralprocess. Analisa regresi linier berganda akan digunakan untuk menguji hipotesisyang telah dibuat. Hasil dari penelitian ini memberikan bukti bahwa implementasiERP memberikan pengaruh yang positif terhadap performa supply chainmanagement perusahaan.

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ABSTRACTThis research investigates the influence of ERP integration on firm competence inSupply Chain Management system. A conceptual research model was proposedbased on previous research by Shuai, Su, & Yang (2007). The frameworkexplaining the relationship between ERP benefit, firm competence, and supplychain performance. The framework describing an ERP benefits as an independentvariable that will impact the firm competency in supply chain, and firmcompetency is an independent variable that will impact the firm supply chainperformance. This research involves 50 respondent from various firms which isapplying ERP and SCM to strengthen their business process. The data from firmscollected through questionnaire. This research also hypothesize five construct ofERP benefit will positively impact the firm competencies in SCM. The influence ofERP define by five ERP benefit consist of operational benefit, managerial benefit,strategic benefit, IT infrastructure benefit, and organizational benefit. Thisresearch will use multiple regression analysis to analyze the data and testing thehypothesize. The result provide an evidence that ERP implementation has apositively significant impact on firm supply chain performance."