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Ditemukan 416 dokumen yang sesuai dengan query
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Arnould, Eric J.
Boston : McGraw-Hill, 2002
658.834 2 ARN c
Buku Teks SO  Universitas Indonesia Library
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Artikel Jurnal  Universitas Indonesia Library
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Cairncross, Liz
London: Routlege, 1997
363.585 CAI h
Buku Teks  Universitas Indonesia Library
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New York: Mount Vernon, 1966
613.943 CON f
Buku Teks SO  Universitas Indonesia Library
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Gordon, Leland J.
New York: American Book , 1950
339.4 GOR e
Buku Teks  Universitas Indonesia Library
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Wingate, Isabel B. (Isabel Barnum)
New York: McGraw-Hill, 1984
640.73 WIN k
Buku Teks  Universitas Indonesia Library
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Irma Hastarika
"Persaingan pasar modern dan pasar tradisional di Indoensia, khususnya di Jakarta mengalami perubahan yang cukup signifikan. Perubahan itu antara lain pada pesatnya pertumbuhan ritel modern terhadap keseluruhan pasar retail. Hal ini tentu saja menjadi menarik karena pesatnya pertumbuha nritel modern selalu dikaitkan dengan dapat mematikannya usaha retail tradisional, sehingga ada usaha agar ruang gerak retail modern tersebut harus dibatasi.;Persaingan pasar modern dan pasar tradisional di Indoensia, khususnya di Jakarta mengalami perubahan yang cukup signifikan. Perubahan itu antara lain pada pesatnya pertumbuhan ritel modern terhadap keseluruhan pasar retail. Hal ini tentu saja menjadi menarik karena pesatnya pertumbuha nritel modern selalu dikaitkan dengan dapat mematikannya usaha retail tradisional, sehingga ada usaha agar ruang gerak retail modern tersebut harus dibatasi."
Depok: Fakultas Eknonomi dan Bisnis Universitas Indonesia, 2009
T27689
UI - Tesis Open  Universitas Indonesia Library
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Paris: Organization for Economic Co-operation and Development, 1991
363.19 CON
Buku Teks  Universitas Indonesia Library
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Lunt, Peter Kenneth, 1956-
"Summary:
In Media Regulation, two leading scholars of the media examine the challenges of regulation in the global mediated sphere. This book explores the way that regulation affects the relations between government, the media and communications market, civil society, citizens and consumers. Drawing on theories of governance and the public sphere, the book critically analyzes issues at the heart of today's media, from the saturation of advertising to burdens on individuals to control their own media literacy. Lunt and Livingstone incisively lay bare shifts in governance and the new role of the public sphere which implicate self-regulation, the public interest, the role of civil society and the changing risks and opportunities for citizens and consumers. It is essential reading to understand the forces that are reshaping the media landscape."
Los Angeles: Sage, 2012
343.41 LUN m
Buku Teks  Universitas Indonesia Library
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"This book contains a collection of teaching cases that study and emphasise how twenty-first-century businesses address and satisfy the needs and wants of socially conscious consumers while remaining profitable. This book explores the practise of marketing for societal benefit through real-life case studies. It provides a critical understanding of marketing approaches such as social marketing, sustainability marketing, and other practises of a similar nature. This book is made up of both long and short real-life cases from various industries, with varying degrees of difficulty."
Singapore: Palgrave Macmillan, 2022
e20550365
eBooks  Universitas Indonesia Library
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