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"Identitas perguruan tinggi merupakan unsur yang penting dalam pembentukkan citra sebuah perguruan tinggi. Citra positif yang tertanam pada benak konsumen dapat mempengaruhi pilihan konsumen. Hal yang sama berlaku pada calon mahasiswa yang merupakan konsumen clan perguruan tinggi. Penelitian mengenai identitas perguruan tinggi, citra perguruan tinggi dan pilihan mahasiswa ini, ditujukan untuk mengetahui pengaruh identitas perguruan tinggi terhadap citra dan pilihan talon mahasiswa. Dalam penelitian ini identitas perguruan tinggi diwakili enam unsur yaitu informasi lulusan, strategi yang dijalankan oleh perguruan tinggi, kemampuan manajemen dan karyawan, nilai-nilai perguruan tinggi, strategi program pendidikan yang ditawarkan, serta komunikasi yang dilakukan oleh perguruan tinggi. Sementara itu citra perguruan tinggi dibentuk berdasarkan hasil evaluasi rasional dan evaluasi emosional yang dilakukan oleh calon mahasiswa. Penelitian ini dilakukan terhadap 224 mahasiswa dari beberapa perguruan tinggi swasta di wilayah Jakarta dan Tangerang. Teknik pengolahan data yang digunakan adalah structural equation modeling (SEM) dengan metode estimasi maximum likelihood. Hasil pengolahan data menunjukkan bahwa variabel informasi lulusan, strategi perguruan tinggi, kemampuan manajemen clan karyawan tidak memiliki pengaruh yang signifikan terhadap evaluasi rasional maupun evaluasi emosional calon mahasiswa. Dalam studi kasus ini juga ditemukan suatu fenomena dimana nilai-nilai perguruan tinggi dan komunikasi yang dilakukan oleh perguruan tinggi justru berpengaruh negatif terhadap evaluasi emosional talon mahasiswa. Selain itu juga ditemukan kenyataan bahwa ternyata pilihan calon mahasiswa terhadap sebuah perguruan tinggi swasta tidak dipengaruhi oleh hasil dari evaluasi rasional. Tetapi justru dipengaruhi oleh hasil dan evaluasi emosional calon mahasiswa.

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University identity is an important element that formed an university image. Positive image in the consumer mind affects the consumer's choice which they are the student candidate and as a consumer of the university. Research about the university identity, university image and a student choice is to know the influence of the university identity and its image to the student candidates to choose the university. In this research, university identity is represented by six elements which are graduation information, university strategy, management and employee competencies, university values, program strategy and also its communications that is conducted by the university. University image is based on the result of the rational and emotional evaluation. This research is conducted on 224 students from several private universities in Jakarta and Tangerang. The data processing technique we use is the structural equation modeling (SEM) with estimate method of likelihood maximum. Result of data processing indicates the graduation information, university strategy, management and employee competencies which doesn't have any significant influence to the rational and emotional evaluation of the student candidate. In this case study we found a phenomenon of university and communications values conducted by university has negative influence on emotional evaluation of student candidate. Besides we also found that in reality student candidate's choice of a private university does not affect the result of rational evaluation, but it's affected by the result of emotional evaluation of student candidate."

"Internet was a technology which growing up very fast,especially for the multimedia technology application...."

"Tujuan penelitian ini adalah mengidentifikasi keinginan dan kebutuhan konsumen, tingkat pelayanan JTM FT UNJ menurut persepsi pelanggan; mengidentifikasi isu-isu strategis tentang kualitas pelayanan JTM FT UNJ berdasarkan keinginan dan kebutuhan konsumen dan membuat usulan strategi peningkatan kualitas layanan dengan mengintegrasikan Metode QFD dengan Hoshin-Kanri. Metodologi yang digunakan dalam penelitian ini adalah survey.Adapun hasil dari penelitian ini adalah: (1) Harapan terhadap terhadap layanan di JTM FT UNJ adalah sebagai berikut: (a) Kualitas SDM yang menunjang (dosen dan karyawan) sehingga mampu memberikan layanan pendidikan dan administrasi yang baik: 14,28%; (b) Pembelajaran berlangsung dengan interaktif didukung dengan kurikulum yang sesuai dengan perkembangan IPTEKs dan tuntutan kerja: 26,19 %; (c) Efektifitas pengelolaan dan keramahan dalam melayani mahasiswa: 9,52%; (d) Lulus dengan tepat waktu dengan kualitas penelitian yang baik: 9,52%; (e) Ketersediaan sarana dan prasarana perkuliahan:35,72%;(f) Pencitraan publik dengan memanfaatkan/membuat media informasi:4,77%; (2) Kinerja JTM FT UNJ dalam memberikan pelayanan pendidikan dinilai kurang memuaskan. Hal ini dapat terlihat dari tingginya gap antara ekspektasi dan persepsi terhadap kualitas layanan. Gap terbesar adalah 4 sebanyak 1 item (2,08%) pada kritera nomor K6, gap 3 sebanyak 20 item (41,67%) dan (3) Relevansi dan daya saing dapat memenuhi kebutuhan pelanggan sebesar 33,687%. Penguatan tatakelola dan akuntabilitas 28,291%. Pencitraan publik memiliki konstribusi dalam memenuhi kebutuhan pelanggan adalah 16,435% dan pengembangan sumber daya manusia memiliki porsi sebesar 21,832%.. (4) Proses perencanaan strategi mengintegrasikan QFD dengan Hoshin Kanri dibuat usulan strategi dan penyebarannya samapi level 2 dalam struktur organisasi Jurusan Teknik Mesin. Usulan tersebut terdiri dari 13 strategi pada level pertama dan 57 strategi pada level kedua.

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The focus of this study is to recognize the needs and requirements of customers, to dicover the level of services quality in Mechanical Engineering Departement based on customers views, to identify the strategies issues the services quality in Mechanical Engineering Department based on the needs and requirements of customers, to develop the planning strategic for improvement the quality services by integrated QFD and Hoshin Kanri. The methodology research is survey.The results of this research are: (1) Costumers? expectation are: (a) Human resources (lecturer and employer) so it present good quality in education and administration: 14,28%, (b) the interactive learning process supported by appropiate curriculum and scientific development: 26,19%; (c) the efectivity and friendly management to support students: 9,52%, (d) finish study at the certain time and better quality in research: 9,52%; (e) the preparation of equipments for learning process: 35, 72%; (f) Public image through formulate information media: 4,77%; (2) Quality services in Mechanical Engineering Departement in provide educational process is low satisfied. It is because the high discrepancy between expectetion and perception to quality services. The most discrepancy are: 1 item (2,08%) in criterion number K6, discrepancy 3 include 20 items (41, 67%) and (3) The significance and competitiveness accomplish the costumer needs: 33, 687%. The supported of management and accountability: 28, 29%. The contribution of public image in services the costumers is 16,435% and empowering the human resources is 21,832%. (4) Planning process of strategy by integrated QFD and Hoshin Kanri is construct the proposal of strategy and the dissemination until second level in organization structure of Mechanical Engineering Departement. The proposal include 13 of strategies in fisrt level and 57 of strategies in second level."

"This research was conducted to explore the relationship between exploration and commitment in education, with orientation to the future of education..."

"The objective of this study is to analyze the effects of the student's belief of knowledge and learning toward the students' performance. The assumptions used are: 1) Knowledge is certain 2) Knowledge is complex 3) Learning is not fast and easy 4)Knowledge capacity is not based solely on the performace variable. The subjects for the study were students majoring in Accounting of a university located in Banten. Both the descriptive analysis method and the path analysis were used in this study to analyze the data. The result indicate that the students belief on knowledge and learning affected the students' performance, both directly and indirectly, as much as 7%."

"Penelitian ini menganalisis korelasi bantuan pendidikan dengan basis syarat need dan merit di Universitas Indonesia terhadap pendapatan individu dan ketimpangan pada tingkat program studi. Studi ini menggunakan metode pooled cross section regression dengan data Tracer Study Universitas Indonesia. Hasil menunjukkan penerima bantuan berbasis need memiliki pendapatan yang lebih rendah sedangkan penerima bantuan merit memiliki pendapatan lebih tinggi dibandingkan non-penerima bantuan. Pada penelitian ini juga ditemukan korelasi positif antara proporsi bantuan pendidikan need terhadap ketimpangan prodi. Namun tidak ditemukan korelasi antara proporsi bantuan merit dengan ketimpangan pendapatan pada tingkat program studi. Studi ini memberikan pemahaman yang lebih mendalam tentang dampak dari dua jenis bantuan pendidikan di tingkat perguruan tinggi, khususnya di Universitas Indonesia.

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This research analyzes the correlation of educational aid based on need and merit at the University of Indonesia with individual income and inequality at the study program level. This research uses pooled cross-section regression method with data from the Tracer Study at the University of Indonesia. The results show that need-based aid recipients have lower incomes, while merit-based aid recipients have higher incomes compared to non-recipients. The study also found a positive correlation between the proportion of need-based educational aid and income inequality at the study program level. However, no correlation was found between the proportion of merit-based aid and income inequality at the study program level. The study provides a deeper understanding of the impact of these two types of education assistance at the university level, especially at the University of Indonesia."