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"Summary:Updated to include recent developments in cross-cultural psychology, this text offers extensive coverage of social psychological theories and how these relate to cross-cultural research made accessible to the reader using practical examples from everyday life."

"Why are some leaders able to create trust and negotiate contracts with Chinese, Latin Americans, and Germans all in the same day, while others are barely able to manage the diversity in their own offices? The answer lies in their cultural intelligence, or CQ. Packed with practical tools, research, and case studies, "Leading with Cultural Intelligence" breaks new ground, offering today's global workforce a specific, four-step model to becoming more adept at managing across cultures. Practical and insightful, this indispensable guide shows leaders how to connect across any cultural divide, including national, ethnic, and organizational cultures."

"You lead across a multicultural terrain : why CQ? -- You need a map for the journey : Contents : CQ overview -- Whet your appetite : CQ drive (step 1) -- Study the topography : CQ knowledge (step 2a) -- Dig beneath the terrain : CQ knowledge (step 2b) -- Turn off the cruise control : CQ strategy (step 3) -- Run, walk or jog : CQ action (step 4) -- See the journey ahead : proof and consequences of CQ -- Recruit travel companions : developing CQ in your team."

"Penelitian ini bertujuan untuk mengetahui sebab dan akibat terhadap kepuasan dan kepercayaan pada social commerce dengan fokus pada TikTok Shop. Penelitian ini merupakan penelitian deskriptif konklusif, dan dilakukan secara single cross sectional. Data dikumpulkan menggunakan survei yang dikelola sendiri yang didistribusikan secara online. Sampel yang diteliti adalah Warga Jabodetabek berusia 17-35 tahun berupa pengguna social commerce yang pernah melakukan pembelian di TikTok Shop dalam 6 bulan terakhir. Jumlah responden yang berhasil terkumpul sebanyak 251 responden. Data diolah dengan menggunakan metode Structural Equation Modeling (SEM) dan software PLS-SEM versi 4. Dalam penelitian ini terdapat empat anteseden yaitu kepuasan terhadap social commerce, reputasi, kualitas informasi, nilai sosial dan nilai emosional. untuk kepercayaan anteseden dalam social commerce yaitu reputasi dan kualitas informasi. untuk Konsekuensi kepercayaan dan kepuasan pada Social Commerce ada 2 yaitu niat beli ulang dan niat WOM. Dari hasil penelitian ini diketahui bahwa reputasi, kualitas informasi dan kepuasan berpengaruh positif terhadap kepercayaan. Reputasi, kualitas informasi, nilai sosial dan nilai emosional berpengaruh positif terhadap kepuasan. Kepercayaan berpengaruh positif terhadap niat WOM dan kepuasan berpengaruh positif terhadap niat WOM dan niat beli ulang.

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This study aims to determine the cause and effect on satisfaction and trust in social commerce with a focus on the TikTok shop. This research is a descriptive conclusive research, and was carried out using a single cross sectional survey. Data is collected using a self-administered survey which is distributed online. The sample studied was Jabodetabek Citizen aged 17-35 years who are social commerce users who had made purchases at the TikTok shop in the last 6 months. The number of respondents who managed to collect as many as 251 respondents. Data were processed using the Structural Equation Modeling (SEM) method and PLS-SEM version 4 software. In this study, there are four antecedents of satisfaction in social commerce, reputation, information quality, social value and emotional value. For antecedents trust in social commerce, namely reputation and information quality.  For the Consequences of trust and satisfaction in Social Commerce there are 2, namely repurchase intention and WOM intention. From the results of this study, it was found that reputation, information quality and satisfaction have positive influence on trust. Reputation, information quality, social value and emotional value has positive influence satisfaction. Trust has positive influence on WOM intention and satisfaction has positive influence both WOM intention and repurchase intention."

"Praktik sustainability sedang menjadi fokus para brand kecantikan, The Body Shop adalah brand kosmetik yang berkomitmen untuk melindungi lingkungan dan memperjuangkan isu sosial. Saat ini brand tersebut memiliki kebutuhan untuk memperkuat image sebagai sustainable beauty brand. Maka dari itu, The Body Shop Indonesia menyorot program corporate social responsibility dalam bidang lingkungan melalui konten Instagram. Salah satu program lingkungan yang dipublikasikan adalah Bring Back Our Bottle. Publikasi program tersebut dijadikan cara untuk membangun hubungan dengan pelanggan sehingga The Body Shop Indonesia membutuhkan pendekatan pemasaran yang mendukung. Tujuan penulisan ini adalah mendeskripsikan cara pemasaran The Body Shop Indonesia di Instagram dengan menggunakan relationship marketing. Melalui metode studi literatur dan observasi konten Instagram, tampak bahwa The Body Shop Indonesia telah menerapkan relationship marketing dengan pendekatan sosial. Pada akun Instagram, tampak bahwa The Body Shop Indonesia terus melibatkan pelanggan pada program corporate social responsibility melalui pengemasan pesan. Penggunaan influencer yang dipercaya publik juga dilakukan. The Body Shop Indonesia memakai Instagram untuk membentuk rasa kedekatan komunitas dan membangun nilai bersama. Penerapan relationship marketing utama terlihat dari penciptaan purpose-driven relationship, di mana brand mencoba untuk mengikat sisi emosional dari pelanggan dengan menitikberatkan pesan bahwa pelanggan tidak hanya berperan sebagai konsumen melainkan memiliki kekuatan untuk berkontribusi pada isu lingkungan yang bernilai sosial tinggi.

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Sustainability practice is currently beauty brand’s focus. The Body Shop is a cosmetic brand who has environmental preservation and social issue movement commitment. As a brand, they need to strengthen their image as sustainable beauty brand. Therefore, The Body Shop Indonesia highlights environmental corporate social responsibility program through Instagram posts. Bring Back Our Bottle is one of the environmental program that is published. The Body Shop Indonesia tries to build relationship with customers through content publication. In to do so, the brand needs a suitable marketing approach. This paper aims to describe The Body Shop Indonesia marketing approach on Instagram by using relationship marketing. Through literature study and Instagram content observation, it appears that The Body Shop Indonesia has used relationship marketing techniques through social approach. It appears that The Body Shop Indonesia consistently involving customer in corporate social responsibility program through Instagram copy. The brand also uses public-trusted influencers. The Body Shop utilizes Instagram to build sense of community and creating shared value. Relationship marketing implementation shows from purpose-driven relationship, where brand attempts to engage customer’s emotional bond by emphasizing message that customer not only act as consumers but have power to contribute in achieving high social value by solving environmental issues."

"Social media has become one of the most important things in this digital era. Dynamic, widespread and often real-time interactions have made it possible for social media to significantly change the landscape for managing brand images (Gensler et al., 2013). This research focuses more on beauty enthusiasts who use Instagram as their most used social media platform and have an interest in Indonesian local beauty brands. The aim of this research is to know the effect of reposting consumer photos on Rose All Day's Instagram feeds that are regular social media users as a form of testimony as part of their social media strategy for future consumer purchase intentions. To fulfil this paper’s objective, this study uses two theories; User-Generated Content and Theory of Planned Behavior. The data collection is collected through content analysis and past journals. The data analysis is using qualitative data analysis. The result of this study is that people become more interested in Rose All Day Cosmetics products after seeing a post of regular social media users wearing Rose All Day’s product that is reposted by the Rose All Day Cosmetics Instagram account and people will ask further questions or find out further information about the item that is being used in the picture.

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Media sosial menjadi salah satu hal terpenting di era digital ini. Interaksi yang dinamis, tersebar luas, dan seringkali real-time memungkinkan media sosial mengubah lanskap pengelolaan citra merek secara signifikan (Gensler et al., 2013). Penelitian ini lebih fokus pada beauty enthusiast yang menggunakan instagram sebagai platform media sosial yang paling banyak digunakan dan memiliki ketertarikan pada brand kecantikan lokal Indonesia. Penelitian ini bertujuan untuk mengetahui pengaruh reposting foto konsumen pada feed Instagram Rose All Day yang merupakan pengguna media sosial reguler sebagai bentuk testimoni sebagai strategi media sosial mereka terhadap niat beli konsumen di masa mendatang. Untuk memenuhi tujuan makalah ini, penelitian ini menggunakan dua teori; User-Generated Content dan Theory of Planned Behavior. Pengumpulan data dilakukan melalui analisis isi dan jurnal masa lalu. Analisis data menggunakan analisis data kualitatif. Hasil dari penelitian ini masyarakat menjadi lebih tertarik dengan produk Rose All Day Cosmetics setelah melihat postingan pengguna media sosial yang biasa memakai produk Rose All Day yang di repost oleh akun Instagram Rose All Day Cosmetics dan akan bertanya lebih lanjut atau mencari informasi lebih lanjut tentang item yang sedang digunakan dalam gambar."

"Penelitian ini membahas tentang jarak pada komunikasi manusia. Dalam kajian komunikasi antarbudaya, jarak atau ruang sebagai batasan fisik ini dikenal sebagai Proksemik. Studi dilakukan pada warga bantaran sungai Ciliwung di Kampung Pulo yang direlokasi ke rumah susun sewa (Rusunawa) Jatinegara Barat pada tahun 2016. Jarak komunikasi pada masyarakat kolektivistik terlihat manakala ruang vertikal menghilangkan makna ruang horisontal sebelumnya. Jarak fisik yang lebih jauh karena adanya tangga dan lift mengacaukan komunikasi horisontal yang organik dan secara sosial lebih dekat ala ‘kampung lifestyle’. Perubahan jarak komunikasi terjadi pada ruang antarorang, ruang antarunit, ruang antarlantai, dan ruang antar bangunan. Perubahan karakter masyarakat kolektivistik juga terjadi pada ruang-ruang baru yang mengusung konsep hunian individualistik. Namun demikian, terjadi perubahan makna ruang-ruang baru yang diadaptasi warga relokasi setelah tiga tahun menghuni rusunawa. Transisi kegiatan masyarakat budaya Kampung Pulo tersebut dilakukan karena kesadaran warga untuk mempertahankan kohesivitas yang dianggap sebagai warisan berharga kelompok mereka tersebut. Penelitian ini diharapkan dapat memberikan gambaran yang detil tentang perubahan pola-pola komunikasi manusia dari satu ruang ke ruang yang berbeda terkait dengan jarak komunikasi. Penelitian ini menginsafi bahwa konteks budaya sangat memegang peranan dalam memaknai ruang bersama kelompok acuannya dan bukan semata masalah perubahan fisik hunian saja, atau place more than a space.

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This research discusses distance in human communication. In the study of intercultural communication, distance or space as a physical boundary is known as proxemic. The study was conducted on residents on the banks of the Ciliwung river in Kampung Pulo who were relocated to a rented apartment (Rusunawa) West Jatinegara in 2016. The distance of communication in the collectivistic community is seen when vertical space removes the meaning of the previous horizontal space. Longer physical distances due to stairs and lifts interfere with horizontal organic communication and the closer social 'village lifestyle'. Changes in communication distance occur in the space between people, space between units, space between floors, and space between buildings. Changes in the character of the collectivistic society also occur in new spaces that carry the concept of individualistic housing. However, there has been a change in the meaning of the new spaces adapted by the relocation residents after three years of living in the flat. The transition of the Kampung Pulo cultural community activities was carried out due to the awareness of the residents to maintain cohesiveness which is considered a valuable heritage of their group. This research is expected to provide a detailed description of changes in human communication patterns from one room to a different room related to communication distance. This study realizes that the cultural context plays a very important role in interpreting the common space of the reference group and not merely a matter of physical changes to the occupancy, place more than a space."