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ABSTRAKTesis ini membahas tentang sumber daya manusia humas Polri dari sudut pandang
ilmu komunikasi, hubungan masyarakat, dan manajemen sumber daya manusia.
Humas Polri merupakan fungsi pendukung yang memiliki peran sangat strategis
dalam mewujudkan kepercayaan masyarakat dan membangun citra positif Polri.
Penelitian ini menggunakan pendekatan kualitatif yang bersifat deskriptif analitis.
Hasil penelitian menyimpulkan bahwa rekrutmen, seleksi, dan penempatan
personel humas Polri belum mampu memenuhi kebutuhan personel yang memiliki
kemampuan kehumasan baik konseptual maupun operasional. Program pelatihan
dan pengembangan secara kualitas dan kuantitas juga belum mampu
meningkatkan kemampuan personel humas Polri. Untuk itu disarankan untuk
meningkatkan proses rekrutmen, seleksi dan penempatan serta pelatihan dan
pengembangan guna membangun sumber daya manusia humas Polri yang
profesional.
ABSTRACTThis thesis studied about the human resources of the police public relations from
the perspective of communication, public relations, and human resource
management. Police Public Relations as a supporting function has a strategic role
in creating public trust and build a positive image of the police. This research is a
descriptive qualitative analysis. The results concluded that the recruitment,
selection, and placement of public relations personnel have not been able to fullfil
the needs of personnel who have public relations skills both conceptual and
operational. Training and development programs as well as the quality and
quantity have not been able to improve their competence. It is recommended to
manage the recruitment, selection, placement, training and development resources
in order to build a professional police public relations."
