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"ABSTRAKIn this article, I analyse the covers of Gadis, a magazine for Indonesian teenage girls, from 2009 to 2013. Using textual analysis, I examine these magazine covers as manifestations of local gender ideology amidst pressures from a globalized market. The models on the magazine covers are the embodiment of ideal teenagers and they reflect the magazine?s personification of Indonesian adolescents.Images of the models in conjunction with the article titles displayed on the covers construct dominant themes surrounding the lives of female adolescents. In this article, I argue that the dominant gender ideology is perpetuated by the magazine; however, the embodiment of the ideology is shifting from the girly adolescent image to that of a more mature and sophisticated young woman."

"Penelitian ini membahas kesepadanan penerjemahan tujuh teknik memasak bermuatan budaya dalam buku resep masakan Indonesia ke dalam bahasa Jerman. Teknik memasak tersebut yaitu, “ungkep”, “ulen”, “sangrai”, “bakar”, “kukus”, “tumis”, dan “suwir”. Penelitian ini menggunakan teori metode penerjemahan menurut Smith (1989), strategi penerjemahan menurut Baker (1992), pergeseran bentuk dan makna menurut Simatupang (2000) dan teori kesepadanan dinamis menurut Nida dan Taber (1964). Hasil analisis menunjukan bahwa hanya empat terjemahan teknik memasak dinyatakan sepadan, yaitu “ulen”, “kukus”, “bakar” pada terjemahan variasi kedua, dan “tumis”. Hasil terjemahan teknik memasak yang dinyatakan kurang sepadan, yaitu “ungkep”, “sangrai”, “suwir”, “bakar” pada terjemahan variasi pertama, “bakar” pada terjemahan variasi ketiga, dan “bakar” pada terjemahan variasi keempat. Metode penerjemahan yang paling sering digunakan adalah metode equivalent term. Selain itu, strategi penerjemahan yang sering digunakan adalah strategi penerjemahan dengan menggunakan kata yang lebih umum. Hasil terjemahan tujuh teknik memasak tersebut juga menunjukkan pergeseran bentuk dan makna, di antaranya (1) pergeseran pada tataran semantik yaitu khusus ke umum dan umum ke khusus, (2) pada tataran sintaksis yaitu kata ke frasa, dan (3) perbedaan makna karena sudut pandang budaya.

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This research discusses the equivalence of translating seven cooking techniques that contain cultural elements in Indonesian cookbooks into German. The cooking techniques are “ungkep”, “ulen”, “sangrai”, “bakar”, “kukus”, “tumis”, and “suwir”. This research uses the theory of translation methods by Smith (1989), translation strategies by Baker (1992), shifts in form and meaning by Simatupang (2000) and dynamic equivalence theory by Nida and Taber (1964). The results of the analysis show that only four translations of cooking techniques are considered equivalent, namely “ulen”, “kukus”, “bakar” at the translation of the second variation, and “tumis”. The results of the translation of cooking techniques that are declared less commensurate, namely “ungkep”, “sangrai”, “suwir” , “bakar” at the translation of the first variation, “bakar” at the translation of the third variation, and “bakar” at the translation of the fourth variation. The most frequently used translation method is the equivalent term method. In addition, the translation strategy that is often used is the translation strategy using more general words. The translation results of the 7 cooking techniques also show a shift in form and meaning, including (1) a shift at the semantic level, namely specific to general and general to specific, (2) at the syntactic level, namely words to phrases, and (3) differences in meaning due to cultural point of view."

"ABSTRAKStunting (pendek) merupakan masalah gizi kronis pada balita yang ditandai dengantinggi badan yang lebih pendek dibandingkan dengan anak seusianya. Kecamatan TanjungAgung Palik memiliki persentase stunting tertinggi (47,48%), Desa yang menjadi lokasipenelitian adalah Desa Sengkuang dan Desa Sawang Lebar, kedua desa tersebutmerupakan desa yang paling tinggi kejadian stunting. Tujuan Penelitian ini untukmenganalisis sosial budaya suku Rejang terkait dengan stunting. Metode penelitian inimenggunakan kualitatif Rapid Ethnografi. Informan utama dalam penelitian ini adalah 4ibu yang memiliki anak balita stunting dengan ekonomi rendah, 4 ibu yang memiliki balitastunting dengan ekonomi menengah dan 4 ibu yang memiliki anak balita normal denganekonomi rendah, yang tinggal di suku Rejang Kecamatan Tanjung Agung Palik yangdipilih dengan metode purposive sampling yang datanya sudah diketahui dari sistem e-PPGBM Puskesmas berdasarkan pengukuran antropometri. Pengumpulan data dilakukanmelalui wawancara mendalam dan observasi partisipasi yang dilaksanakan pada bulanApril-Juni 2019 di Kecamatan Tanjung Agung Palik. Hasil penelitian menunjukan bahwapenyebab stunting pada masyarakat suku Rejang disebabkan oleh 1) Lingkungan danSanitasi yang buruk, 2) Masih belum melakukan ASI eksklusif, 3) Pemberian MP-ASI dinibalita, 4) Pola pemberian makanan yang masih rendah, 5) Pengetahuan masyarakat yangmasih rendah, 6) Masih adanya kepercayaan tentang pantang makan pada ibu hamil danbalita. Disarankan agar ada upaya penurunan kepercayaan pantang makan ibu hamil dananak balita, pengetahuan lingkungan dan sanitasi, mengurangi pemberian makananprelakteal pada bayi baru lahir, pola pemberian makan dan cakupan pemberian MP-ASIdini melalui penyuluhan rutin dengan melibatkan orang tua balita dan bermitra dengandukun untuk memberikan edukasi akan pentingnya kesadaran ibu terkait gizi.

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ABSTRACTStunting is a chronic nutritional problem on toddlers characterised by a shorter heightcompared to the children in their age group. Tanjung Agung Palik District has the higheststunting case percentage (47,48%), the villages used as a sample for this thesis are theSengkuang and Sawang Lebar village. These two village has the highest numbers ofstunting cases. The purpose of this research is to analyse from a socio-cultural aspect ofhow the Rejang Tribe deals with stunting. This research uses a Rapid Etnographic method.The main informants for this research are 4 mothers with stunted toddlers from low incomefamilies, 4 mothers with stunted toddlers from middle income families, and 4 mothers withnormal toddlers from low income families all od whic are from the Rejang Tribe in theTanjung Agung Palik District selected by purposive sampling method whose data is knownfrom the Puskesmas e-PPGBM system based on anthropometric measurements. The datawere collected through an in-depth interview and participative observation conductedbetween April to June 2019 in the Tanjung Agung Palik District. The research resultsconcluded that the stunting cases in the Rejang Tribe are caused by 1) Bad environmentand sanitation, 2) Still not doing exclusive breastfeeding, 3) Provision of early MP-ASI fortoddlers, 4) The pattern of feeding is still low, 5) Community knowledge that is still low,6) There is still a belief about abstinence in pregnant women and toddlers. It isrecommended that there be an effort to reduce the confidence of abstinence from pregnantwomen and toddlers, knowledge of the environment and sanitation, reduce prelactealfeeding in newborns, feeding patterns and coverage of early MP-ASI through routinecounseling involving parents of toddlers and partnering with traditional healers to provideeducation on the importance of maternal awareness regarding nutrition."

"[ABSTRAKPenelitian ini bertujuan untuk mengetahui komodifikasi anggota JKT48 dan komodifikasi dukungan fans terhadap idola yang dilakukan oleh manajemen JKT48. Penelitian ini menggunakan metode kualitatif dengan teknik pengumpulan data berupa observasi, wawancara, analisis wacana kritis. Hasil penelitian ini adalah komodifikasi anggota JKT48 dan komodifikasi dukungan fans karena manajemen JKT48 mentransformasinya sebagai komoditi. Kerugian yang ditimbulkan bagi perempuan yang menjadi anggota JKT48 adalah eksploitasi sebagai pekerja dan kehilangan makna dirinya sebagai perempuan karena direduksi menjadi obyek dan komditi. Sedangkan kerugian yang dapat dialami oleh fans adalah pengurangan hak sebagai konsumen dan mengalami manipulasi sehingga melakukan konsumsi atas komoditi yang sebenarnya bukan komoditi.

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ABSTRACT

;The purposes of this research are to know about the commodification of JKT48?s member and the commodification of the fans? support among their idol that have been done by JKT48?s management. This research use qualitative method with observation, interview and critical discourse analysis. The Result of this research is JKT48?s management did the commodification against women (JKT48?s member) and against fans? support because JKT48?s management transformed women and fans? support as a commodity which is can be sold to public. The bad impacts of commodification for women are an exploitation as a labor and they are losing the meaning of themselves as a women because the reduction as an object or a commodity. On the other hand, the bad impacts of commodification for it fans are the decreasing of their rights as a consumer and manipulated by the management so they are consuming among a ?commodity? that not really a ?commodity?.

;The purposes of this research are to know about the commodification of JKT48?s member and the commodification of the fans? support among their idol that have been done by JKT48?s management. This research use qualitative method with observation, interview and critical discourse analysis. The Result of this research is JKT48?s management did the commodification against women (JKT48?s member) and against fans? support because JKT48?s management transformed women and fans? support as a commodity which is can be sold to public. The bad impacts of commodification for women are an exploitation as a labor and they are losing the meaning of themselves as a women because the reduction as an object or a commodity. On the other hand, the bad impacts of commodification for it fans are the decreasing of their rights as a consumer and manipulated by the management so they are consuming among a ?commodity? that not really a ?commodity?.

, The purposes of this research are to know about the commodification of JKT48’s member and the commodification of the fans’ support among their idol that have been done by JKT48’s management. This research use qualitative method with observation, interview and critical discourse analysis. The Result of this research is JKT48’s management did the commodification against women (JKT48’s member) and against fans’ support because JKT48’s management transformed women and fans’ support as a commodity which is can be sold to public. The bad impacts of commodification for women are an exploitation as a labor and they are losing the meaning of themselves as a women because the reduction as an object or a commodity. On the other hand, the bad impacts of commodification for it fans are the decreasing of their rights as a consumer and manipulated by the management so they are consuming among a ‘commodity’ that not really a ‘commodity’.

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"Penelitian ini bertujuan untuk menjelaskan secara komprehensif pengungkapan aktivitas CSR perusahaan konglomerasi di Indonesia dan India, yang direpresentasikan oleh Astra Group (Indonesia) dan Tata Group (India) di Tahun 2012 dan 2013 dengan memasukkan unsur budaya, sosial-ekonomi dan politik. Metode penelitian yang digunakan dalam penelitian ini yaitu kuantitatif dan kualitatif-deskriptif guna membandingkan tiga variabel utama penelitian, yakni media pengungkapan, peran CSR dalam perusahaan dan isi laporan CSR sehingga Peneliti dapat menjustifikasi kelemahan dan keunggulan masing-masing perusahaan terkait pengungkapan praktik CSR-nya. Hasil penelitian ini menunjukkan tiga hal utama. Pertama, dari media pengungkapan yang diteliti, Tata Group memiliki tingkat awareness yang lebih tinggi dibandingkan dengan Astra Group. Kedua, terkait dengan peran CSR dalam perusahaan, CSR merupakan suatu komitmen yang dipandang sebagai unsur yang strategis oleh kedua perusahaan. Terakhir, isi laporan CSR kedua perusahaan menyatakan bahwa praktik CSR yang diimplementasikan oleh Astra Group dan Tata Group dilandasi oleh unsur budaya, sosial-ekonomi dan politik masingmasing negara. Berdasarkan tiga variabel yang telah diteliti, mengindikasikan secara khusus bahwa dalam isi laporan CSR, Astra Group lebih unggul terhadap kepatuhan standar pelaporan CSR terbaru sedangkan Tata Group lebih unggul dalam menyajikan informasi pada media pengungkapan CSR.

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This study aims to describe comprehensively about CSR activities disclosure in Indonesia and India Conglomerates representated by Astra Group (Indonesia) and Tata Group (India) in 2012 and 2013 by incorporatung cultural, socio-economic and political elements. The method used in this study are quantitative and qualitative-descriptive study comparing three main variables, namely media disclosure, role of CSR in the company and the content of the CSR report, thus researcher can justify the weaknesses and advantages of each company related disclosure in their CSR practices.

These result indicate three main points. First, from the disclosure media under study, Tata Group has a higher level of awareness compared with Astra Group. Second, related to the role of CSR in the company, CSR is a commitment that is seen as a strategic element by both companies. Finally, about the content of CSR report, both companies stated that the practice of CSR are influenced by cultural elements, socio-economic and politics of each country.

Based on the three variables that have been studied, indicating specifically that the content of the CSR report, Astra Group is superior to the latest CSR reporting standards compliance while Tata Group is superior in presenting information to the media disclosure of CSR."

"Studi ini meneliti aktivitas donasi fandom K-Pop dari grup perempuan asal Korea Selatan, GFRIEND dan Dreamcatcher, yang ada di Indonesia. Berdasarkan wawancara mendalam dengan penggemar, artikel ini membahas makna budaya donasi sebagai budaya partisipatoris bagi BUDDY dan InSomnia. Budaya donasi yang difokuskan adalah donasi atas nama idola. Penelitian ini berfokus pada konstruksi makna yang dibangun oleh kedua fandom melalui kegiatan berdonasi. Dalam tulisan ini budaya fandom merupakan budaya yang dimiliki oleh seseorang atau suatu kelompok untuk menunjukan kegemarannya sebagai sebuah dukungan terhadap suatu objek. Tulisan ini menganalisis kegiatan berdonasi atas nama idola sebagai bentuk budaya partisipatoris dengan objek penelitian fandom BUDDY dan fandom InSomnia Indonesia untuk memahami makna yang dikonstruksi melalui kegiatan berdonasi itu. Penelitian ini mengunakan pendekatan kualitatif dengan metode wawancara dan analisis deskriptif. Hasil penelitian ini menunjukkan bahwa fandom BUDDY dan InSomnia memaknai donasi sebagai wadah bagi penggemar untuk membangun citra positif idola dan fandom. Dalam penelitian ini ditemukan bahwa dalam berdonasi untuk membangun citra positif idola bukan hanya karena faktor untuk mendorong popularitas saja, tetapi juga terdapat faktor moralitas di dalamnya.

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This study examines the donation activities of K-Pop fandom from South Korean girl groups, GFRIEND and Dreamcatcher, in Indonesia. Based on in-depth interviews with fans, this article discusses the cultural meaning of donation as a participatory culture for BUDDY and InSomnia. The donation culture in this study focused on donating on behalf of idols. This study focuses on the meaning construction built by both fandoms through donating activities. In this study, fandom culture is a culture that is owned by a person or group to show their passion as a support for an object. This paper analyzes the activity of donating on behalf of idols as a form of participatory culture with the research object of the BUDDY fandom and the InSomnia Indonesia fandom to understand the meaning constructed through the donation activity. This study uses a qualitative approach with interview methods and descriptive analysis. The results of this study indicate that the BUDDY and InSomnia fandom interpret donations as a forum for fans to build a positive image of idols and fandoms. In this study, it was found that the donation activities to build a positive image of an idol is not only a factor to encourage popularity, but also a factor of morality in it."

"ABSTRAKPenelitian ini bertujuan untuk menganalisis langkah-langkah yang dilakukan PT Telkom Indonesia dalam membentuk Good Corporate Culture dan hambatan apa yang dihadapi dalam membentuk Good Corporate Culture. Penelitian ini menggunakan pendekatan pos positivist dengan jenis penelitian deskriptif. Hasil penelitian ini menunjukkan bahwa secara garis besar PT Telkom Indonesia telah melaksanakan setiap langkah dalam membetuk Good Corporate Culture dengan cukup baik. Hampir semua indikator dalam tujuh variabel telah terpenuhi. Indikator yang belum terpenuhi adalah tanggap terhadap masalah eksternal dan internal. Hal tersebut disebabkan karena karyawan belum dapat mengatasi masalah eksternal secara maksimal. Sedangkan, hambatan yang dihadapi adalah penolakan. Namun, PT Telkom Indonesia memiliki cara untuk mengatasi hambatan tersebut, yaitu melalui komunikasi yang intens. Komunikasiyang dilakukan adalah dengan meyakinkan karyawan bahwa nilai-nilai budaya The Telkom Way dapat memberi manfaat dan dampak positif terhadap karyawan itu sendiri maupun perusahaan.

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ABSTRACTThis study aims to analyze the steps taken by PT Telkom Indonesia in forming Good Corporate Culture and what obstacles are faced in forming Good Corporate Culture. This study uses a positivist postal approach with descriptive research types. The results of this study indicate that broadly speaking PT Telkom Indonesia has carried out every step in setting up Good Corporate Culture quite well. Almost all indicators in seven variables have been fulfilled. Indicators that have not been met are responsive to external and internal problems. This is because employees have not been able to overcome external problems to the fullest. Meanwhile, the obstacles faced are rejection. However, PT Telkom Indonesia has a way to overcome these obstacles, namely through intense communication. Communication is done by convincing employees that The Telkom Ways cultural values can provide benefits and positive impacts on the employees themselves and the company."