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"This work offers an innovative critical approach to international public relations theory and practice. It presents the cultural-economic model of international public relations practice, a model that describes and explains public relations techniques and practices in a variety of regulatory, political and cultural climates"

"Tesis ini membahas tentang dramaturgi dan manajemen impresi yang dilakukan ibu pekerja Public Relations profesional sebagai ibu ideal di media sosial. Penelitian ini merupakan penelitian kualitatif dengan pendekatan interpretatif. Data primer dikumpulkan dari wawancara mendalam. Hasil penelitian menunjukkan ibu pekerja melakukan manajemen impresi pada media sosial. Pilihan konsistensi peran aktor yang dimainkannya dipengaruhi oleh harapan sosial. Manajemen impresi sebagai ibu ideal akan disesuaikan untuk penonton. Manajemen impresi ibu pekerja di media sosial sebagai ibu ideal merupakan kelanjutan pertunjukan dari penampilan panggung di kehidupan nyata yang berjalan tidak memuaskan. Selain itu, lingkungan kerja ibu pekerja turut membentuk impresi yang dilakukannya.

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The focus of this study is dramaturgy and impression management by professional public relations workers as ideal mothers on social media. This research is a qualitative research with an interpretive approach. Primary data were collected from in-depth interviews. The results showed that working mothers performed impression management on social media. The choice of consistency in the actor's role depends on social expectations. Impression management as an ideal mother will be adjusted for the audience. The management of the impression of working mothers on social media as ideal mothers is a continuation performance of the unsatisfying stage performance in real life. In addition, the working environment formed how working mothers manage their impression."