Buku Teks :: Kembali

Buku Teks :: Kembali

Personality traits in online communication

Barrie Gunter (Routledge, Taylor and Francis Group, 2019)
 Abstrak
Summary
Authoritative and illuminating, this book demonstrates how we reveal the secrets of our character through the disclosures we make about ourselves in the online world. The author expertly explores whether online information about people, derived from their search patterns, personal detail disclosures and the language they use when posting text, are all related to their personalities. The Internet era has given rise to an enormous explosion of data that is refreshed daily on a massive scale. The growth of online social network sites has created opportunities for more and more people to reveal intimate details about themselves and their lives. While some of these disclosures are consciously made, other, more subtle forms of person profiling can be produced by examining patterns in our online behavior and the language we use in our online posts. As this book will show, techniques have been developed which enable researchers to build detailed personality profiles of people without their awareness, by examining online behaviour and psycholinguistic analysis. Establishing how unlocking the full potential of 'big data' is dependent on having the right analytical tools that can be applied speedily and cost-effectively on a massive scale, the author also asks how powerful these methods are, and can they really be used to influence us in the way their critics fear and proponents claim. Explaining how we reveal the secrets of our character through the disclosures we make about ourselves in the online world, this is fascinating reading for students and academics in psychology, linguistics, computer science, and related areas.
 Metadata
No. Panggil : 302.231 GUN p
Pengarang :
Subjek :
Penerbitan : London: Routledge, Taylor and Francis Group, 2019
Sumber Pengatalogan LibUI eng rda
ISBN 9780367237158
Tipe Konten text
Tipe Media unmediated
Tipe Carrier volume
Edisi
Deskripsi Fisik 205 pages ; 24 cm
Catatan Bibliografi Bibliography in each chapter
Catatan Seri
Catatan Umum Includes bibliographical references and index
Catatan Versi Asli
Lembaga Pemilik Universitas Indonesia
Lokasi Perpustakaan UI, Lantai 2 Buku Teks
  • Ketersediaan
  • Ulasan
  • Sampul
No. Panggil No. Barkod Ketersediaan
302.231 GUN p 01-18-11481 TERSEDIA
302.231 GUN p 01-18-11480 TERSEDIA
Ulasan:
Tidak ada ulasan pada koleksi ini: 20511087