Innovating analytics

by Larry Freed (John Wiley and Sons, 2013)

Machine generated contents note: 1.Customer Experience 2.0

2.NPS

-What It Is and What It Does Well

3.NPS

-Fundamentally Flawed

4.WoMI

-The Next Generation of NPS

5.The Four Drivers of Business Success

6.Why the Customer Experience Matters

7.The Customer Experience Measurement Ecosystem

8.Best Customer Experience Practices

9.Big Data and the Future of Analytics.

Jenis Koleksi :	Buku Teks SO
No. Panggil :	658.8 FRE i (1)
Entri utama-Nama orang :	Freed, Larry, author






Subjek :	Consumer satisfaction Marketing research -- Statistical methods Word-of-mouth-advertising Internet marketing
Penerbitan :	Hoboken, NJ: John Wiley and Sons, 2013

Sumber Pengatalogan :
ISBN :	9781118779484
Tipe Konten :	text
Tipe Media :	unmediated
Tipe Carrier :	volume
Edisi :
Deskripsi Fisik :	v, 282 pages : illustration ; 24 cm
Catatan Bibliografi :	Includes bibliographical references and index
Catatan Seri :
Catatan Umum :
Catatan Versi Asli :
Lembaga Pemilik :	Universitas Indonesia
Lokasi :	Perpustakaan UI, Lantai 2

Ulasan:

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